Get Premium
Dark mode theme is available exclusively for premium users. Learn more about the benefits of subscribing.
No fees, cancel anytime.
Dark Mode 
No fees, cancel anytime 
People Are Hilariously Roasting ‘Target’ Fashion Designers By Taking These Pics Wearing Their Dresses (30 Pics)
The chance that these floral farm dresses that objectively look like the last thing you’d wanna wear are sold out at Targets all over is a high one. And it’s not because people have damaged their fashion sense for good after spending prolonged periods of time in quarantine (although that would be a fair reason), but rather because the #TargetDressChallenge is going viral.
It all started when someone pointed out that a bunch of long dresses at Target look like “people just lost the farm after locusts ate their crops” but in the pandemic world. And this is where it got fun.
People went in for a full pandemic farm, aka Little House On the Prairie, look by posting their pics in the dress while carrying livestock, working the land, and doing other typical farm chores. It soon blew up into a viral trend with entire families getting on board for a much-needed laugh.
Image credits: Lorca Damon
This post may include affiliate links.
#1
Target Dress
Toea Muresan Iulia 3 years ago
you laugh but I'm fat and these dresses give me some advantage :)
RELATED:
#2
My Whole Family Thinks I’ve Completely Lost It (And Maybe I Have), But I Surely Hope This Makes Someone’s Day
To find out more about this new viral challenge, Bored Panda reached out to Bre and Matt Bogert, who joined forces in some of the very best shots submitted to the #TargetDressChallenge. Their humorous pictures have since gone viral, amassing 5.3k reactions, 2.7k shares, and 1k comments on Facebook.
When asked what they thought of the infamous Target dress, Bre said that she first saw the Target dress challenge on one of her farm or chicken-related groups on Facebook. As for the infamous prairie dress, she had seen it in the store. “I did a double-take and thought... WHAT!?”
“Once I saw a husband having participated, I showed my husband, who laughed just as hard as me. His initial reaction had a few eye rolls, but then hilarity ensued,” Bre explained.
#3
We Really Wanted A Holy Bible For The Shoot But Roads Are Bad And I Couldn't Get One From The Dollar Tree
I had no problems looking this mean and crazy but Meliyah had a hard time not laughing.
Thanks to Lexi for the photography. She didn't have a target dress so she missed out.
Gilead won't be taking over this damn homestead anytime soon!
#4
As Sexy As Robert Plant Wearing A Blouse In Concert. "Barefoot With A Chicken" And Showin' A Little Skin. The Hat Doesn't Match The Dress But The Coors Bottle Does
Amazingly, he saw the dress hanging after being washed and came up with the idea himself, no inspiration or alcohol or coercion needed!
When asked how she managed to convince Matt to dress up for the challenge, Bre confessed that “there wasn’t much convincing after my 8- and 10-year-old sons saw the shoots and started egging him on.”
“My almost 10-year-old asked him to do it for his birthday present (we did the shoot on his birthday!) and—off to Target we went! He’s 6’8” tall and 300 pounds—we didn’t think we would find a dress, and that XXL was a little stretchy and it fit like a glove,” Bre laughed.
The dress was supposed to be floor-length, but “as you see, a little knee was shown,” she added.
#5
No Chickens Were Harmed During This Photo Shoot
#6
From My Husband Matt, “We Have Been Seeing These Funny Target Dress Challenge Shoots, And She Gave Me That Look
At first I laughed when she and our boys suggested it, then I was like, ‘You know what!? The world has seen so much sadness and really bad stuff this year, my family has suffered some serious losses this year, it will make my boys laugh and maybe someone else. Plus, I love using our little farm for the shoot and making my photographer wife smile, you know? And, the boys are going to learn to make pillows out of the dress fabric when we are done—we all win. If you can make someone laugh or smile, why not!?’”
Alison 3 years ago
He really loves that chicken, you can see if it his eyes. True love. Brilliant photo
Tantalum_Radium 3 years ago
The way he’s looking at that Black Orpington,.. why can’t I find a man like that! My other half only admires my birds from a distance, won’t actually go near them, it’s very upsetting.
Bre Bogert 3 years ago
Haha I love that you know what type of chicken my husband is holding! That’s JuneBug! She’s the best!!!!
Load More Replies...
angelica H 3 years ago
the ones where the men are wearing the dresses make me laugh even harder.
Summer Woodsong 3 years ago
I'm grinning, and that's not how I usually start my day. Awesome, thanks so much for sharing your sense of humor!
Xiante Dance 3 years ago
Although, if I had his curves, I'd wear it too... <3
Load More Replies...
Kathryn Mitchell 3 years ago
OMG the way you adoringly gaze at that chicken....its priceless!! Your awesome!!!
TheAnimalLady 3 years ago
Thought "chook" was a typo, but looked it up anyway. TIL...it's slang for chicken (& women) in other countries (UK, NZ, Australia, etc) like "chick" in the USA.
Load More Replies...
Arran Walker 3 years ago
I absolutely love it when the guys get into the fun of stuff like this. And the boys are gonna learn to make pillows. Yes, teach the kids to sew.
Barbara Holly 3 years ago
The buttons strain over his chest as they do over my breasts. He can relate.
Gabby Brooks 2 years ago
These pictures look authentically vintage! Someone should start a dress line for men... Because they are all really selling them!
April Lorenzana 2 years ago (edited)
I'd frame the one with him looking at the chicken and hang it on the wall!
Judith Havens 2 years ago
Awesome. So enjoy the men willing to join in &/or create these wonderful images
Delisse Vargas 3 years ago
This is my favorite one you look like your having a great time thank you
sharron lynn parsons 3 years ago
I agree, we need some laughter, all who were in this, deserve a big thank you, I have enjoyed this post, thanks folks, good job !!!
The couple said that just like for many of us, their past year has seen some hard times, less laughter, and a lot of social discontinuity. “My husband’s family had been through a rough time recently with losing loved ones and once we realized how much joy this was bringing and light-hearted fun, the deal was sealed.”
And since Bre and Matt live on a farm with goats, chickens, rabbits, and hounds, half of the job had been done already. Plus, Bre is a professional photographer who runs her website Bre Bogert Photography. “We didn’t need a single 'prop' (except the dress!)—It was a given…”
#7
Journal Entry 324: Another Day In The Life On The Homestead While On Lockdown. Made Myself A New Apron And A Bonnet. Recently The Town Accused Me Of Witchcraft And Only Spared My Life Because They Believe I Can Conjure Up Some Cure For This Virus. At Least Now I Can Fly My Broom Around In Peace
Jennifer Casey 3 years ago
Seester, please take me with you. My broom has lost it's way, and the villagers are coming along quickly
#8
Cutie Pie And Her Chicky
#9
When You're Bored During A Pandemic And You Have The Best Boyfriend Model Ever
#10
Good Bye '20, Fling That Sh*t Behind You
As for the feedback, besides the initial shock and hysterical laughter of family and friends, the feedback has been awesome.
“We thought it would reach a few folks outside our chicken and farm groups, but not like this! We have had some very complimentary messages about my adorable husband (he’s taken, ladies, sorry!), but the best messages have been ones from folks who appreciate the humor in these isolating times.”
#11
It’s Day 329 Of The Great Plague. The Target Mercantile Has Blessed Us With New Fabrics To Enhance Our Pandemic Fashion
I feel Margaret got a little bit risky in her decision to flaunt that racy lace seam. After all we are modest women out on the farmstead. Unwanted stares from the menfolk is unholy.
Supplies were getting scarce. We needed to venture out for food. Trudging uphill, both ways in the snow as our ancestors once did. Margaret was able to keep us safe with her trusty 22 and her deadeye for shots.
We were able to make dinner from an elegant goose that will feed the kin for a fortnight. We shall milk the goats (oops they’re boys) and churn some butter and feast.
Lastly our local gymnasium allowed us to get some physical fitness in to keep up our health and our spirits.
#12
Target Dress
#13
The Two Aught Two Aught Year Of Our Lord Hath Vexed Me
I am vexed, I say. The earth has been salted, the chickens refuse to lay. Donkeys born without a tail and other such ominous signs. But Providence has left me my solitary sister in poultry. And we stubbornly refuse to yield. So let the year two aught two one breathe it’s impotent fire. I stand or squat ready.
#14
Target Dress
#15
Quarantine Day 329: Pa Said If This Winter Holds Out Much Longer He’ll Need To Butcher The Hog
I don’t reckon I’m ready to say goodbye, but I’d be lying if I said I didn’t have a hankering for some fresh bacon. These grits ain’t cutting it, and dine-in just ain’t an option round these parts anymore.
Many messages and comments that Bre and Matt received were from people who hadn’t laughed this hard since the pandemic started. "Some said that this was something they needed to see on a particularly hard day, and just thanking us for sharing some joy."
And this wholesome feedback is what makes a challenge like this all worth it for Bre and Matt. “My husband and I both agree if we can make anyone’s day brighter (even if it’s him in a dress with our chickens or goats as the cause), then it’s a great day.”
#17
Sometimes You Just Need A Snowy Day, A Good Friend To Agree To Shenanigans And Partake In A Good #targetdresschallenge
In fact, some people liked the model, aka Matt, so much that the couple even had some others asking if he’s single. “Other messages were from folks wanting to buy the dress (we told them we are making it into pillows to always remember this shoot!), and some other chicken breed-related questions.” Bre added that "there was one guy who even asked what kind of dog our goat was.”
#18
Alright Y’all, Confession Time! Lol.. I Really Like The “Target Dress”.. And I Personally Think I Rocked It
#19
My Poor Girls Are Terrified Of This Dress And Ran Away Screaming, So I Had To Substitute. Including An Earlier Photo That Shows I Do Indeed Have Chickens
#20
Loggin'
There’s something about the Target dress challenge which makes it particularly humorous in these gloomy times. “The meme we saw circulating about the locusts and losing the farm made us laugh so hard. When we saw those dresses in person, we HAD TO try.”
Bre said that “seeing the men and women and kids dress in these dresses without a care in the world, hamming it up for the cameras, having fun with it—THAT is funny. Honest hilarity.” In fact, Bre, who’s a pro photographer, confessed that “75% of the shots I took were shaky because my boys and I were laughing so hard.”
#21
Target Dress
#22
Here I Come Bessie
#23
Day 93 At The Wiggins Homestead: After Putting The Babies To Sleep I Gathered Wood And Finished Churning The Butter. After A Little Break, I Done A Little Work On The Farm And Climbed A Big Hill
#24
Carin' For Critters
#25
Target Dress
#26
Target Dress
#27
Target Dress
#28
This One’s In The Pot Tonight
#29
Target Dress
Add New Image
What do you think ?
Hanni 3 years ago
And that's how Target sold all the ugly dresses. I bet they started the challenge.
Veronica Kenny 3 years ago
Well there is one thing about the Target dress that no one has mentioned. The styling of these dresses are a great equalizer. No matter how shapely or unshapely you are, EVERYONE looks equally FRUMPY!
Rebecca Coleman 3 years ago
I thought the red headed gal was pretty even in the ugly dress. She actually made it look good.
Load More Replies...
Kathryn Baylis 3 years ago (edited)
Well. I certainly have not seen everyone parading down the street in them. In fact, I haven’t seen anyone parading down the street in them. They must’ve been bought as joke gifts, or for challenges like these. I just hope Target doesn’t think they’re a legitimate hit, and go out and buy more. Though, if they mark them down to a dollar a piece, I’d but a few to cut up into cleaning rags or use for dog bedding.
Load More Replies...
Sam Wright 3 years ago
If we had Target in the UK I would get one of these, I think they are cute
Patti Vance 3 years ago
if the pandemic has done anything it has nurtured unbridled fun from being isolated from the 'norm', allowing imagination to run wild. it encouraged the museum bum challenge, the famous art challenge, etc. it has created fun for ppl like me who have to stay isolated for safety. however, these dresses did bring back memories of the trend in late 70s of denim skirts w/lacey cotton slips showing underneath...anyone else remember those?
spirit wolf 3 years ago
Good lord those are some fugly dresses that should never see the light of day. I kind of want it.
Alexis draskinis 3 years ago
It does have that appeal! Lol! I worked there a wks as a seasonal employee & we literally all made fun of these dresses but at least a few girls bought them. They said they wanted to feel like Pollyanna & Anne of Green Gables! Lol!
Load More Replies...
tomruns12 3 years ago
Target designer: I told you they would buy these ugly dresses. Didn't I say those idiots would buy anything if it could earn them some fake internet points. Target CEO: You called it. By the way due to Covid we have to lay off 20,000 people so I can keep my $80 million bonus and well I'm afraid we are going to have to let you go.
Teucer T 3 years ago
Cornell (CEO of Target) made $21million in 2019. Sounds like a lot... Until you consider what his main competitors, Douglas McMillan and Jeff Bezos, make.
Load More Replies...
Xenia Granados 3 years ago
I don't know why we got rid of those dresses. They are pretty comfy and keep you cool in summer and warm in winter cause they ✨ cotton✨
First Name Last Name 3 years ago (edited)
Cotton is not politically correct. It is racist to wear it because it glorifies the old south and reminds people of slavery. /sarcasm
Load More Replies...
Jamie Anne 3 years ago
kind of makes me feel bad..i wear dresses only, for religious reasons, and ive had people act very unkind towards me in public places..why not live and let live? these dresses are pretty, and i bet there are women out there who cant afford new clothes that wouldve loved to have them
Cynthia Wallace 3 years ago
Do not feel bad because you follow a conviction of the heart. But come on.....there were some amusing pictures and that particular style is not on the catwalk of fashion. I think it is a modest dress but a throw back to another time, perhaps when life was not to grim (maybe not) and stressful.
Load More Replies...
Renee Jean 3 years ago
I live in Amish & Mennonite country. Those women would grab those dresses up faster than you could milk a cow😂
Desiree McKinnon 3 years ago
It seems that Target designers have all been influenced by Little House On The Prairie
Hollysmom 3 years ago
Even our dresses in the 1970's weren't this bad. These are absolutely horrible Target.
Cordi Schmidt 3 years ago
Nothing's wrong with you. Just like, what you like. :)
Load More Replies...
Fixin'Ta 3 years ago
Target is laughing all the way to the bank. I mean, these are clever and funny, but the very same style was all the rage in the 1970s. They were called "Granny dresses" and all the chic people wore them. The ultimate in Granny dresses were Gunne Sax. They had lace and ribbons, and all the hip teen girls wore them to prom.
Susan Glenn 2 years ago
By Jessica McClintock! I had several Gunne Sax dresses.
Load More Replies...
Lori T Wisconsin 3 years ago
I like the dresses. Reminds me of the old Gunne Sax brand in the 1970s & 80s.
Tara Huber 3 years ago
I think it’s cool. But I have a confession, I have always liked the prairie dress 👗
Cordi Schmidt 3 years ago
And what's wrong with them? Different people wear different fashion styles. It seems like a normal dress inspired by the past, nothing more nothing less. I don't like the 'crop top fashion' or the 'holes in trousers fashion' but I don't shame it online just because it seems ridiculous and impractical to me. If anything, people in the past knew how to dress and didn't need a new dress every few months because the quality is s**t (nowadays).
Margaret Smith 3 years ago
Shame on all of you for making fun of these dresses. Many good Amish women in the Midwest actually dress like that. Also wonderful Pentecostal women. Is Covid affecting your thinking?
Xiante Dance 3 years ago
I agree about the pre-made holey trousers, crop tops... but it would be amusing to see those worn ironically, by the models here. I'm not sure this was meant to shame anyone's choice, but more the contrasting quality of knockoff factory-made clothing offered against a backdrop of genuine history and part of our culture... the irony of these lovely men, posing adorably with animals .. the expressions (like a few family members I have actually).. the sweetness of the children...the juxtaposition of this amidst a very serious pandemic and political unrest that has left mostly everyone unhappy.. these are sweet and have made folks smile.. At least that is how I understand it, and I have worn dresses like these. I hope I'm not being untoward, but I have especially found humor in silliness about my own traits and choices (note the witch on the broomstick), that might have otherwise offended me. Intention, I think, can change context. I hope you are ok though. <3 I send you love.
Load More Replies...
Mewton’s Third Paw 3 years ago
Some of these people are old enough to remember not just the 90s but the 70s too. Both eras when these dresses were super popular. Hasn’t anyone seen Seinfeld? Friends? Elaine and Phoebe both wear these dresses regularly. Back in the 90s when we wore these, an adult told me that the style was a knockoff from the 70s. If you aren’t even INTO fashion, why pretend to understand it?
Jill Savely 3 years ago
The dresses of the 70’s were beautiful works of art. These are flour sacks
Load More Replies...
First Name Last Name 3 years ago
What kills me is that Target has a fashion study team, whose sole job is to insure that the clothes in the stores are in line with current fashion trends. Perhaps Target needs a Fashion Study Team Study Team to make sure that the fashion study team is itself aware of current fashion trends....
Lindy Mac 3 years ago
Yeah, No. The only complaint I have is that you just encouraged Target by buying all those dresses. They now think they are on to something... unless.... someone shows the CEO this BP page. 🤣 Glad ya'll had fun during quarantine. (PS: I had to go pray after seeing so much skin on the males models)
𝔓𝔲𝔯𝔭𝔩𝔢𝔓𝔞𝔫𝔡𝔞ℜ𝔞𝔢N 3 years ago
Where are (the majority of) these ppl getting the BONNETS from? Are those available at target, too? Or, do they come WITH the dresses? This city girl needs to know!
TheAnimalLady 3 years ago
Nope, from what I've seen they're sold separately. Most likely at costume shops, "Country" stores (like where I got mine) & Granges (livestock feed stores). Us farmers tend to pick up stuff like this wherever we come across it cheap, just because it's part of the "lifestyle". Some of these aren't really from Target, but are similar enough for this purpose.
Load More Replies...
Sebastian Melmoth 3 years ago
Yeah, their men’s fashion has taken a nosedive into terrible as well. Used to have pretty decent clothing, but it’s been awful for a few years now.
Morgan Lightfoot 3 years ago
Thought I could find my husband a nice dress shirt or at least a nice casual shirt with long sleeves. "Dressiest" thing Target had was polo shirts! Mostly had sports wear for men. Sad 😒
Load More Replies...
Charles La Salle 3 years ago
Wow things have become far worse than what I could have imagined. Now that I have been able to sneak away from the community under lockdown. I can't begin to count the days that I have lost to this fight. But I have been here since the fall of 2019 as for on the records march 15 2020. I new ground patrol told me to come asap to the rec room for a reason and I can see why now. From here I am just waiting for the missiles to drop as we go up like paint balls to missed targets.
Marla Bennett 3 years ago
I love this! It's a fun way to make the most of a pandemic lockdown. Laughter is the best medicine.
Sandra Clark 3 years ago
I am an avid Target shopper and these Target dresses pics made me laugh so hard my ribs hurt. Great job and the men look mighty classy also! Great humor!
Kraneia The Dancing Dryad 1 year ago
Little House on the prairie vibes. Seriously though. I don't buy Target clothing --I find it's no better quality than Walmart and twice the price.
Simone Cherie 2 years ago
This is funny but seriously - what is up w/ Target's clothing? They might as well just stick to underwear and socks if this is the outcome.
Lorie Shewbridge 2 years ago
I remember when they first came out, I thought, who the hell is going to wear these? Now I know! I'm glad these people wore these so well, made my day.
Kathleen Hinckley 2 years ago
I'm actually offended Tatget would put something so out of touch to today's woman on the market.
Kimmiepigs 2 years ago
The polygamous ladies in Utah were happy to get a break from sewing or trolling the thrift stores.
Elly Clifton 2 years ago
If I bought me a target dress, I'd have to buy a barn and chicken a-swell.
Keri Skousen 2 years ago
Got me laughing today, even with a bad cold. "Climbed a big hill." LOL!!
Astie Risdi 3 years ago
50 years later when our descendants asked their grandparents what happened in 2019 pandemic, just show them these photos in monochrome or sephia filter lol
Jill Jones 3 years ago
Funny that almost every pic had the same 2 dresses, the orange & blue ones 😂
Alison Duncan Murphy 3 years ago
Now you've just encouraged them to keep selling ugly clothes! I swear, they've had the WORST buyers for years!
Rhonda Fagan 3 years ago
Holly Hobbie returns...on Hulu.... or maybe from the 70's to haunt us.
Nina Eckhoff 3 years ago (edited)
Did Target produce these dresses in order to be mocked? GREAT brand recognition!
Arran Walker 3 years ago
Makes me wish I’d bought one of those dresses when I saw them. This was such a good laugh, and they sold so many…. Maybe they will bring back the dresses 😆
Kelly Grace 3 years ago
These dresses were really sized oddly, too. I have the least pioneer-timey one, which was a long, charcoal color short sleeved with a normal scoop neck with minimal matching trim, a button down front and tieback to cinch the waist. It was sized like, 4 sizes too big, so I was able to actually find my size... Anyway, it really isn't bad, but only looks ok on me because I have a huge butt/hips and bust (I'm a 36F with 38 inch hips and like, a 27" waist ) and literally nothing but stretch material fits me--except for this one weird target dress..I've not been surgically altered...just weird genes from my varied ethnicities, so let this be a warning to anyone who wants to shell out big $ for painful enhancements to have an exaggerated hourglass. I have one, can never find ANYTHING normal to wear, everything comes off as trashy, too sexy or revealing and until this weird trend came into popular fashion, it's been nothing but a major PiA and fertile breeding ground for a dysmorphia&an E.Dis
caitlin allen 3 years ago
I went to Target and saw these "attractive" clothing options and was like nope, and walked out. Fugly as hell. When did fashion become a competition as to which designer could create the ugliest new styles? 😡
Luna Lovegood 3 years ago
I?? Really like these though??? I mean I can see how some people might not like them, but personally I think I could pull it off, idk
Morgan Lightfoot 3 years ago
I just pointed these dresses out to my husband last week! They aren't totally hideous but they aren't flattering for most people. I agree with another poster who said the lady with the red hair (#23) looked nice in her dress.
Izzy the mushroom 3 years ago
Why do all the target dresses look like they came out of an 1890 prairie homestead
Bethany Lingle 3 years ago
ohmygosh i love all these so much,, i need more challenges like this ~ the good spirit of all of these, also i actually really love the dress :D why people think they're ugly :(( i actually want one now xDDD my cousin loves little house on the prairie, i think she'd be thrilled to have one too ~
Tarryn Louise 3 years ago
At least it gave people something fun to do. Ugly dress, but amazing memories.
Yoga Kitty 3 years ago (edited)
I have no idea about the quality of those dresses (no Target here) but I must admit that I like the look a lot. I am not sure if I would wear them to work in the office but at home? Definitely!
LadyManx 3 years ago
Target's not the only one. I was in Nordstroms yesterday and that was the prevalent fashion. I felt like I'd been transported back to 1973. Ok, I do kind of like them, cuter than 99% of what else I see and certainly more comfy than a dress that may or may not come down to your belly button!
Lisa Bateman 3 years ago
They all look like they belong on "Little House on the Prairie". Target was definitely going for the retro vibe.
Terri Williams 3 years ago
These look like a redo of the vintage Gunne Sax dresses from the 1970's and 80's.
Jutta Plötz 3 years ago
Thank you everyone it made my day and had some good laughs! I needed it thank you,
nettie netwitch 3 years ago
I'd love to cut them for recycling in my handsewn quilts. The floral patterns and the cotton fabric are optimal.
Maria Persson 3 years ago
I like them, they are retro-styled. Should everyone like latest fashion with holes in their jeans?
Sarah Birchall 3 years ago
these wonderful people have 'singlehandedly' made america great again. THANK YOU !!
Janelle Collard 3 years ago
I could see this if "Little House on the Prairie" were still on, but now? Not getting their reasons for these.
Toni Lebeck 3 years ago
I think they are pretty. lol. Worn seriously I think they are kinda like 1970's Gunne Sax dresses. Those were so expensive and popular then.
Rebecca Miller 3 years ago
Don’t let the Hutterite and Mennonite ladies find out, the hangers will be bare Sunday after church. Amish ladies will be angry, they have to sew their own dresses!
Rebecca Miller 3 years ago
Don’t let word get out to the Hutterite and Mennonite ladies, hangers will be bare Sunday after church. Amish ladies will be furious because they have to see their own cloths!!
Rebecca Coleman 3 years ago (edited)
Gotta wonder why? What is up with Target? But these were hilarious photos.
Cheryl Barkley 3 years ago
Love the target dress photo's. Anything to get bored panda off of trump. It almost seems like your all dems over there.
Requiem 3 years ago
is it one Target near Amish country and the Ozarks? No city people wearing these
Jill Savely 3 years ago
Please.... the target market is women in the suburbs for this s**t.... Target does high end knock offs ... haute couture.... this shits on the runway. The Amish have a uniform and I’ll assume in the Ozarks they wear jeans and camo.
Load More Replies...
Candice Goddard 3 years ago
You know what's pathetic about this? These dresses are nice. The people wearing them are the problem because they have no fashion sense. These dresses are quite popular in the UK and Europe, where people have heard of tights and heels.
Ashley Wright 3 years ago
Person or persons who came up with these ghastly Target®️ dresses should be fired. LOL
Shannon Parish 3 years ago
I’m glad it’s now obvious how insanely ugly target clothes are. Like how the hell are people finding things there?! It’s all like either grandma stuff or boring boxy monochromatic stuff.
Alan Drobnak 3 years ago
I guess the Amish/Mormon factions now have controlling interest in Target.
Jill Savely 3 years ago
Amish and Mennonite women would not be caught dead in these, nor would the polygamists
Load More Replies...
Buzz Anderson 3 years ago
These were all well done and in the sprite of the segment. Except the men wearing them. I don't think the won that got the votes should have won. The pictures under it should have won.
Kathryn Baylis 3 years ago (edited)
Now, this article’s pictures show these dresses on a variety of shapes and sizes, including children, and they do not look good on any of them! Even those who tried to spiff them up with good accessories were fighting a losing battle. Who TF came up with these godawful “Grapes of Wrath” style dresses? Or were they made for a giant production of “Oklahoma”—-set in the Depression instead of turn of the 20th Century—-that got canceled or something? And who TF at Target looked at them and said to themself “Now these are beautiful and will be so popular you’re going to see them on everyone!” I can’t decide if the buyer was on drugs or off their meds.
Cordi Schmidt 3 years ago
The realisation that not everybody shares you fashion style must have been hard huh? Why do you have the need to shame? If you don't like it, just don't buy it. I think that holes in trousers are a ridiculous design with no actual practicality. Same for crop tops. Same for mini-skirts. So I just don't buy them but I also don't judge people who wear those.
Load More Replies...
Jane Dreis 3 years ago
Very disappointed to see Bored Panda promote this challenge. These modest-style dresses are worn by women in the Amish and Mennonite groups. This is hate speech. Bullying. Shameless ridicule. Why don’t you post the crap you’re wearing right now that you bought at Target?
Cordi Schmidt 3 years ago
And not only by those women. I know many people who would like this dress. Why do we need to shame someone else's taste in fashion just because it is not the 'fashion standard' that you're sUpPossEd tO WeAr. Not everyone enjoys showing off their bra and knickers to everyone in their close surroundings...
Load More Replies...
Hanni 3 years ago
And that's how Target sold all the ugly dresses. I bet they started the challenge.
Veronica Kenny 3 years ago
Well there is one thing about the Target dress that no one has mentioned. The styling of these dresses are a great equalizer. No matter how shapely or unshapely you are, EVERYONE looks equally FRUMPY!
Rebecca Coleman 3 years ago
I thought the red headed gal was pretty even in the ugly dress. She actually made it look good.
Load More Replies... Kathryn Baylis 3 years ago (edited)
Well. I certainly have not seen everyone parading down the street in them. In fact, I haven’t seen anyone parading down the street in them. They must’ve been bought as joke gifts, or for challenges like these. I just hope Target doesn’t think they’re a legitimate hit, and go out and buy more. Though, if they mark them down to a dollar a piece, I’d but a few to cut up into cleaning rags or use for dog bedding.
Load More Replies... Sam Wright 3 years ago
If we had Target in the UK I would get one of these, I think they are cute
Patti Vance 3 years ago
if the pandemic has done anything it has nurtured unbridled fun from being isolated from the 'norm', allowing imagination to run wild. it encouraged the museum bum challenge, the famous art challenge, etc. it has created fun for ppl like me who have to stay isolated for safety. however, these dresses did bring back memories of the trend in late 70s of denim skirts w/lacey cotton slips showing underneath...anyone else remember those?
spirit wolf 3 years ago
Good lord those are some fugly dresses that should never see the light of day. I kind of want it.
Alexis draskinis 3 years ago
It does have that appeal! Lol! I worked there a wks as a seasonal employee & we literally all made fun of these dresses but at least a few girls bought them. They said they wanted to feel like Pollyanna & Anne of Green Gables! Lol!
Load More Replies... tomruns12 3 years ago
Target designer: I told you they would buy these ugly dresses. Didn't I say those idiots would buy anything if it could earn them some fake internet points. Target CEO: You called it. By the way due to Covid we have to lay off 20,000 people so I can keep my $80 million bonus and well I'm afraid we are going to have to let you go.
Teucer T 3 years ago
Cornell (CEO of Target) made $21million in 2019. Sounds like a lot... Until you consider what his main competitors, Douglas McMillan and Jeff Bezos, make.
Load More Replies... Xenia Granados 3 years ago
I don't know why we got rid of those dresses. They are pretty comfy and keep you cool in summer and warm in winter cause they ✨ cotton✨
First Name Last Name 3 years ago (edited)
Cotton is not politically correct. It is racist to wear it because it glorifies the old south and reminds people of slavery. /sarcasm
Load More Replies... Jamie Anne 3 years ago
kind of makes me feel bad..i wear dresses only, for religious reasons, and ive had people act very unkind towards me in public places..why not live and let live? these dresses are pretty, and i bet there are women out there who cant afford new clothes that wouldve loved to have them
Cynthia Wallace 3 years ago
Do not feel bad because you follow a conviction of the heart. But come on.....there were some amusing pictures and that particular style is not on the catwalk of fashion. I think it is a modest dress but a throw back to another time, perhaps when life was not to grim (maybe not) and stressful.
Load More Replies... Renee Jean 3 years ago
I live in Amish & Mennonite country. Those women would grab those dresses up faster than you could milk a cow😂
Desiree McKinnon 3 years ago
It seems that Target designers have all been influenced by Little House On The Prairie
Hollysmom 3 years ago
Even our dresses in the 1970's weren't this bad. These are absolutely horrible Target.
Cordi Schmidt 3 years ago
Nothing's wrong with you. Just like, what you like. :)
Load More Replies... Fixin'Ta 3 years ago
Target is laughing all the way to the bank. I mean, these are clever and funny, but the very same style was all the rage in the 1970s. They were called "Granny dresses" and all the chic people wore them. The ultimate in Granny dresses were Gunne Sax. They had lace and ribbons, and all the hip teen girls wore them to prom.
Susan Glenn 2 years ago
By Jessica McClintock! I had several Gunne Sax dresses.
Load More Replies... Lori T Wisconsin 3 years ago
I like the dresses. Reminds me of the old Gunne Sax brand in the 1970s & 80s.
Tara Huber 3 years ago
I think it’s cool. But I have a confession, I have always liked the prairie dress 👗
Cordi Schmidt 3 years ago
And what's wrong with them? Different people wear different fashion styles. It seems like a normal dress inspired by the past, nothing more nothing less. I don't like the 'crop top fashion' or the 'holes in trousers fashion' but I don't shame it online just because it seems ridiculous and impractical to me. If anything, people in the past knew how to dress and didn't need a new dress every few months because the quality is s**t (nowadays).
Margaret Smith 3 years ago
Shame on all of you for making fun of these dresses. Many good Amish women in the Midwest actually dress like that. Also wonderful Pentecostal women. Is Covid affecting your thinking?
Xiante Dance 3 years ago
I agree about the pre-made holey trousers, crop tops... but it would be amusing to see those worn ironically, by the models here. I'm not sure this was meant to shame anyone's choice, but more the contrasting quality of knockoff factory-made clothing offered against a backdrop of genuine history and part of our culture... the irony of these lovely men, posing adorably with animals .. the expressions (like a few family members I have actually).. the sweetness of the children...the juxtaposition of this amidst a very serious pandemic and political unrest that has left mostly everyone unhappy.. these are sweet and have made folks smile.. At least that is how I understand it, and I have worn dresses like these. I hope I'm not being untoward, but I have especially found humor in silliness about my own traits and choices (note the witch on the broomstick), that might have otherwise offended me. Intention, I think, can change context. I hope you are ok though. <3 I send you love.
Load More Replies... Mewton’s Third Paw 3 years ago
Some of these people are old enough to remember not just the 90s but the 70s too. Both eras when these dresses were super popular. Hasn’t anyone seen Seinfeld? Friends? Elaine and Phoebe both wear these dresses regularly. Back in the 90s when we wore these, an adult told me that the style was a knockoff from the 70s. If you aren’t even INTO fashion, why pretend to understand it?
Jill Savely 3 years ago
The dresses of the 70’s were beautiful works of art. These are flour sacks
Load More Replies... First Name Last Name 3 years ago
What kills me is that Target has a fashion study team, whose sole job is to insure that the clothes in the stores are in line with current fashion trends. Perhaps Target needs a Fashion Study Team Study Team to make sure that the fashion study team is itself aware of current fashion trends....
Lindy Mac 3 years ago
Yeah, No. The only complaint I have is that you just encouraged Target by buying all those dresses. They now think they are on to something... unless.... someone shows the CEO this BP page. 🤣 Glad ya'll had fun during quarantine. (PS: I had to go pray after seeing so much skin on the males models)
𝔓𝔲𝔯𝔭𝔩𝔢𝔓𝔞𝔫𝔡𝔞ℜ𝔞𝔢N 3 years ago
Where are (the majority of) these ppl getting the BONNETS from? Are those available at target, too? Or, do they come WITH the dresses? This city girl needs to know!
TheAnimalLady 3 years ago
Nope, from what I've seen they're sold separately. Most likely at costume shops, "Country" stores (like where I got mine) & Granges (livestock feed stores). Us farmers tend to pick up stuff like this wherever we come across it cheap, just because it's part of the "lifestyle". Some of these aren't really from Target, but are similar enough for this purpose.
Load More Replies... Sebastian Melmoth 3 years ago
Yeah, their men’s fashion has taken a nosedive into terrible as well. Used to have pretty decent clothing, but it’s been awful for a few years now.
Morgan Lightfoot 3 years ago
Thought I could find my husband a nice dress shirt or at least a nice casual shirt with long sleeves. "Dressiest" thing Target had was polo shirts! Mostly had sports wear for men. Sad 😒
Load More Replies... Charles La Salle 3 years ago
Wow things have become far worse than what I could have imagined. Now that I have been able to sneak away from the community under lockdown. I can't begin to count the days that I have lost to this fight. But I have been here since the fall of 2019 as for on the records march 15 2020. I new ground patrol told me to come asap to the rec room for a reason and I can see why now. From here I am just waiting for the missiles to drop as we go up like paint balls to missed targets.
Marla Bennett 3 years ago
I love this! It's a fun way to make the most of a pandemic lockdown. Laughter is the best medicine.
Sandra Clark 3 years ago
I am an avid Target shopper and these Target dresses pics made me laugh so hard my ribs hurt. Great job and the men look mighty classy also! Great humor!
Kraneia The Dancing Dryad 1 year ago
Little House on the prairie vibes. Seriously though. I don't buy Target clothing --I find it's no better quality than Walmart and twice the price.
Simone Cherie 2 years ago
This is funny but seriously - what is up w/ Target's clothing? They might as well just stick to underwear and socks if this is the outcome.
Lorie Shewbridge 2 years ago
I remember when they first came out, I thought, who the hell is going to wear these? Now I know! I'm glad these people wore these so well, made my day.
Kathleen Hinckley 2 years ago
I'm actually offended Tatget would put something so out of touch to today's woman on the market.
Kimmiepigs 2 years ago
The polygamous ladies in Utah were happy to get a break from sewing or trolling the thrift stores.
Elly Clifton 2 years ago
If I bought me a target dress, I'd have to buy a barn and chicken a-swell.
Keri Skousen 2 years ago
Got me laughing today, even with a bad cold. "Climbed a big hill." LOL!!
Astie Risdi 3 years ago
50 years later when our descendants asked their grandparents what happened in 2019 pandemic, just show them these photos in monochrome or sephia filter lol
Jill Jones 3 years ago
Funny that almost every pic had the same 2 dresses, the orange & blue ones 😂
Alison Duncan Murphy 3 years ago
Now you've just encouraged them to keep selling ugly clothes! I swear, they've had the WORST buyers for years!
Rhonda Fagan 3 years ago
Holly Hobbie returns...on Hulu.... or maybe from the 70's to haunt us.
Nina Eckhoff 3 years ago (edited)
Did Target produce these dresses in order to be mocked? GREAT brand recognition!
Arran Walker 3 years ago
Makes me wish I’d bought one of those dresses when I saw them. This was such a good laugh, and they sold so many…. Maybe they will bring back the dresses 😆
Kelly Grace 3 years ago
These dresses were really sized oddly, too. I have the least pioneer-timey one, which was a long, charcoal color short sleeved with a normal scoop neck with minimal matching trim, a button down front and tieback to cinch the waist. It was sized like, 4 sizes too big, so I was able to actually find my size... Anyway, it really isn't bad, but only looks ok on me because I have a huge butt/hips and bust (I'm a 36F with 38 inch hips and like, a 27" waist ) and literally nothing but stretch material fits me--except for this one weird target dress..I've not been surgically altered...just weird genes from my varied ethnicities, so let this be a warning to anyone who wants to shell out big $ for painful enhancements to have an exaggerated hourglass. I have one, can never find ANYTHING normal to wear, everything comes off as trashy, too sexy or revealing and until this weird trend came into popular fashion, it's been nothing but a major PiA and fertile breeding ground for a dysmorphia&an E.Dis
caitlin allen 3 years ago
I went to Target and saw these "attractive" clothing options and was like nope, and walked out. Fugly as hell. When did fashion become a competition as to which designer could create the ugliest new styles? 😡
Luna Lovegood 3 years ago
I?? Really like these though??? I mean I can see how some people might not like them, but personally I think I could pull it off, idk
Morgan Lightfoot 3 years ago
I just pointed these dresses out to my husband last week! They aren't totally hideous but they aren't flattering for most people. I agree with another poster who said the lady with the red hair (#23) looked nice in her dress.
Izzy the mushroom 3 years ago
Why do all the target dresses look like they came out of an 1890 prairie homestead
Bethany Lingle 3 years ago
ohmygosh i love all these so much,, i need more challenges like this ~ the good spirit of all of these, also i actually really love the dress :D why people think they're ugly :(( i actually want one now xDDD my cousin loves little house on the prairie, i think she'd be thrilled to have one too ~
Tarryn Louise 3 years ago
At least it gave people something fun to do. Ugly dress, but amazing memories.
Yoga Kitty 3 years ago (edited)
I have no idea about the quality of those dresses (no Target here) but I must admit that I like the look a lot. I am not sure if I would wear them to work in the office but at home? Definitely!
LadyManx 3 years ago
Target's not the only one. I was in Nordstroms yesterday and that was the prevalent fashion. I felt like I'd been transported back to 1973. Ok, I do kind of like them, cuter than 99% of what else I see and certainly more comfy than a dress that may or may not come down to your belly button!
Lisa Bateman 3 years ago
They all look like they belong on "Little House on the Prairie". Target was definitely going for the retro vibe.
Terri Williams 3 years ago
These look like a redo of the vintage Gunne Sax dresses from the 1970's and 80's.
Jutta Plötz 3 years ago
Thank you everyone it made my day and had some good laughs! I needed it thank you,
nettie netwitch 3 years ago
I'd love to cut them for recycling in my handsewn quilts. The floral patterns and the cotton fabric are optimal.
Maria Persson 3 years ago
I like them, they are retro-styled. Should everyone like latest fashion with holes in their jeans?
Sarah Birchall 3 years ago
these wonderful people have 'singlehandedly' made america great again. THANK YOU !!
Janelle Collard 3 years ago
I could see this if "Little House on the Prairie" were still on, but now? Not getting their reasons for these.
Toni Lebeck 3 years ago
I think they are pretty. lol. Worn seriously I think they are kinda like 1970's Gunne Sax dresses. Those were so expensive and popular then.
Rebecca Miller 3 years ago
Don’t let the Hutterite and Mennonite ladies find out, the hangers will be bare Sunday after church. Amish ladies will be angry, they have to sew their own dresses!
Rebecca Miller 3 years ago
Don’t let word get out to the Hutterite and Mennonite ladies, hangers will be bare Sunday after church. Amish ladies will be furious because they have to see their own cloths!!
Rebecca Coleman 3 years ago (edited)
Gotta wonder why? What is up with Target? But these were hilarious photos.
Cheryl Barkley 3 years ago
Love the target dress photo's. Anything to get bored panda off of trump. It almost seems like your all dems over there.
Requiem 3 years ago
is it one Target near Amish country and the Ozarks? No city people wearing these
Jill Savely 3 years ago
Please.... the target market is women in the suburbs for this s**t.... Target does high end knock offs ... haute couture.... this shits on the runway. The Amish have a uniform and I’ll assume in the Ozarks they wear jeans and camo.
Load More Replies... Candice Goddard 3 years ago
You know what's pathetic about this? These dresses are nice. The people wearing them are the problem because they have no fashion sense. These dresses are quite popular in the UK and Europe, where people have heard of tights and heels.
Ashley Wright 3 years ago
Person or persons who came up with these ghastly Target®️ dresses should be fired. LOL
Shannon Parish 3 years ago
I’m glad it’s now obvious how insanely ugly target clothes are. Like how the hell are people finding things there?! It’s all like either grandma stuff or boring boxy monochromatic stuff.
Alan Drobnak 3 years ago
I guess the Amish/Mormon factions now have controlling interest in Target.
Jill Savely 3 years ago
Amish and Mennonite women would not be caught dead in these, nor would the polygamists
Load More Replies... Buzz Anderson 3 years ago
These were all well done and in the sprite of the segment. Except the men wearing them. I don't think the won that got the votes should have won. The pictures under it should have won.
Kathryn Baylis 3 years ago (edited)
Now, this article’s pictures show these dresses on a variety of shapes and sizes, including children, and they do not look good on any of them! Even those who tried to spiff them up with good accessories were fighting a losing battle. Who TF came up with these godawful “Grapes of Wrath” style dresses? Or were they made for a giant production of “Oklahoma”—-set in the Depression instead of turn of the 20th Century—-that got canceled or something? And who TF at Target looked at them and said to themself “Now these are beautiful and will be so popular you’re going to see them on everyone!” I can’t decide if the buyer was on drugs or off their meds.
Cordi Schmidt 3 years ago
The realisation that not everybody shares you fashion style must have been hard huh? Why do you have the need to shame? If you don't like it, just don't buy it. I think that holes in trousers are a ridiculous design with no actual practicality. Same for crop tops. Same for mini-skirts. So I just don't buy them but I also don't judge people who wear those.
Load More Replies... Jane Dreis 3 years ago
Very disappointed to see Bored Panda promote this challenge. These modest-style dresses are worn by women in the Amish and Mennonite groups. This is hate speech. Bullying. Shameless ridicule. Why don’t you post the crap you’re wearing right now that you bought at Target?
Cordi Schmidt 3 years ago
And not only by those women. I know many people who would like this dress. Why do we need to shame someone else's taste in fashion just because it is not the 'fashion standard' that you're sUpPossEd tO WeAr. Not everyone enjoys showing off their bra and knickers to everyone in their close surroundings...
Load More Replies... You May Like 50 Funny Christmas Gifts For A Peal Of Merry Laughter 120 Funny Tweets About Dieting To Burn Extra Calories Laughing 50 Funny Pics From “Boujeeee” That Sum Up What It’s Like To Be A Woman
Linas Simonaitis
Aivaras Kaziukonis
Viktorija Ošikaitė
Related on Bored Panda
