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Think of marketing as you would think about sex. Some brands try to establish a pleasant and long relationship with their clients and others use dirty tricks to manipulate anyone into the sack with them. So while some buyers are completely satisfied with their purchases, others feel ashamed and used. This time, Bored Panda has focused on packaging, bringing you the most insulting examples of designers taking advantage of the innocent.

From a deceiving box, hiding the true size of a sandwich to a clever wrap, making a lollipop appear way better than it actually is, there should be a special place in hell for everyone who contributed to these packaging ideas. Scroll down to check out why you shouldn't trust a product you see for the first time and vote for your (least) favorite entries!

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    #3

    Typical Sale In Russia. Buy A Pack, Get A 2 Hot Dogs Free

    Typical Sale In Russia. Buy A Pack, Get A 2 Hot Dogs Free

    ilushkin Report

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    Miss Cris
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Wow, it's more expensive the extra packaging than the sausages... all of them!

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    #4

    There Are Only 3 Veggie Sausage Rolls In This Pack

    There Are Only 3 Veggie Sausage Rolls In This Pack

    bortina-badboy Report

    #5

    That's Just Rude

    That's Just Rude

    ItsAlexBevan Report

    #6

    "Gluten-Free"

    "Gluten-Free"

    TestZero Report

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    Bored Fox
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    It is good that in EU lying like that is forbidden. Gluten is a serious health hazard for the people who have coeliac disease or wheat allergy. Also selling something as 'organic' is regulated here.

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    #7

    This Is Why I Have Trust Issues

    This Is Why I Have Trust Issues

    hockeychick96 Report

    #8

    Nice Big Jumbo Shrimps

    Nice Big Jumbo Shrimps

    TheSoulOfTheRose Report

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    Ladies and Gentlemen
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Those things look like plug-in rockets/fireworks.. Screw the other half, give it few turns and it flies.

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    #9

    The Difference Between A Small Vs Medium Orange Juice At Mcdonalds

    The Difference Between A Small Vs Medium Orange Juice At Mcdonalds

    Henry_J Report

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    Kikka io
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    once the trick is better for you. always order the small, lakes less and drink the same

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    #13

    I Needed Red. Guess Which One I Grabbed At First

    I Needed Red. Guess Which One I Grabbed At First

    bennythomson Report

    #14

    Unopened Box Of "64 Crayon Colors" Turns Out To Just Be Orange

    Unopened Box Of "64 Crayon Colors" Turns Out To Just Be Orange

    hogwartshonorroll Report

    #15

    This Box Of Chocolates. They Didn't Even Taste That Good!

    This Box Of Chocolates. They Didn't Even Taste That Good!

    Judithsins Report

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    Hans
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    I am pretty sure this would be illegal within the European Union. And seriously, how does it work for the company? Not a single person would buy again.

    scrappyrat
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    I've purchased chocolates (not this brand) packaged like this before in the U.S. It's sold by weight, technically, so packaging can be as big as they want as long as it has the weight listed on the packaging.

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    Nadine Ducca
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    "Compound chocolate with mix flavor filling"? That sounds horrible!!! From Wikipedia: "Compound chocolate is a product made from a combination of cocoa, vegetable fat, and sweeteners. It is used as a lower-cost alternative to true chocolate, as it uses less-expensive hard vegetable fats such as coconut oil or palm kernel oil in place of the more expensive cocoa butter."

    Krystine Patterson
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Ugh, you should never buy compound choc, it's the worst ever and tastes disgusting. It has no cocoa butter in it and instead uses palm or coconut oil, it's basically a lower-cost alternative to true chocolate.

    Micky Bishop
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Noooooo!! Imagine you gave them as a gift, they think you hate them

    Cherie Barnard
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    This is the type of thing you buy for a colleague you don't like if you pick them for secret santa. But still... this is seriously ridiculous.

    Tara Trainor
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    WTH?????? That is outrageous! Don't know how these companies stay in business!

    James A. Smith Jr.
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    In the bottom photo, a chocolate is missing so someone had the guts to try one. God bless their courage!

    Jose Fernando Hernandez
    Community Member
    1 year ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    In my opinion, it would be disrespectful to the customer since the product is incomplete and used. It is also illegal because the company would be deceiving consumers

    VictorUA
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    this is also part of the battle for a place on the shelves. The more space a product takes, the more likely it is that the buyer will see it. but often it gets such ugly and insolent forms.

    Judy Hofer
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    They got away with it once, guess they will not get away with it again.

    Tony Lagarto
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Seeing "Compound Chocolate with Mix Flavour Filling" on the front of the box would've been enough to tell me not to waste my money on this c**p.

    Lucky Lambdin
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    You'd be able to tell it's mostly air when you lift the package off the shelf. Maybe the net weight is printed on the package?

    Natalie C
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    They are anticipating that this will be purchased as a gift.

    Peggy Schultz
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Compound chocolate? Things like that you have to look at the serving size & how many servings.

    Connie Martin
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    "Compound chocolate with mix flavour filling"? That sounds yummy right there...

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    #16

    This Olive Oil I Bought Wasn't Even Cheap

    This Olive Oil I Bought Wasn't Even Cheap

    AsterJ Report

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    #17

    My Wife Bought Some Pencils For Our Elementary School Where We Teach English In South Korea. Then She Opened The Box

    My Wife Bought Some Pencils For Our Elementary School Where We Teach English In South Korea. Then She Opened The Box

    thektulu7 Report

    #18

    That Could Have Been A Bad Choice

    That Could Have Been A Bad Choice

    charleselliott33 Report

    #20

    Hate To See Waste In Packaging And Also Feel Like They Are Trying To Trick Me So I Feel Value. Please Make Bottle The Size Of Product!

    Hate To See Waste In Packaging And Also Feel Like They Are Trying To Trick Me So I Feel Value. Please Make Bottle The Size Of Product!

    cmbrookins Report

    #21

    Toss Me A Cold One, Will Ya?

    Toss Me A Cold One, Will Ya?

    freakame Report

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    Jenn
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    that's the weirdest packaging for a radiator coolant I have ever seen!

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    #22

    This Antivirus Software My Dad Bought Is Literally An Empty Case With A Code On The Back

    This Antivirus Software My Dad Bought Is Literally An Empty Case With A Code On The Back

    Julian_Williams Report

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    Monika
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    when our planet dies from plastic overuse, let's remember the days of these companies :)

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    #23

    This Packaging

    This Packaging

    ToastStatic Report

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    Sable miner
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Proactiv is such a rip off company. Those two "dermatologists (if indeed they truthfully are) have sold buttloads of what basically you can find for much cheaper. If they truly wanted to help people with skin problems they could have made all that one the first few years and then made them more affordable without all this cheesy membership c**p, etc. I still think people are able to buy generic for similar results. Greed has no limits.

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    #24

    Density Of Pepperonis Visible Through Pizza Box Window Is An Inaccurate Representation Of Whole-Pizza Coverage

    Density Of Pepperonis Visible Through Pizza Box Window Is An Inaccurate Representation Of Whole-Pizza Coverage

    ink-a-doodle Report

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    #25

    Great Taste, Not So Great Packaging

    Great Taste, Not So Great Packaging

    Kimonas_K Report

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    Ladies and Gentlemen
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    I don't know, some of these looks fake/staged to me. in US or EUR you will get your as* sued up for billions for cheating customers like this. Or - May be they mentioned it somewhere on pack and people didn't read the fine print.

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    #26

    Very Disappointing And Misleading Packaging

    Very Disappointing And Misleading Packaging

    andy_p10 Report

    #27

    Scumbag Hillshire Farms

    Scumbag Hillshire Farms

    no1uno Report

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    Sable miner
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    I got one of these by a similar company for Xmas. Their box had the block cheeses but it's still a lot of wasteful packaging for the sake of packaging. In fact the packaging is probably one of the most expensive parts and it goes in the trash! What a stupid gift! *as an aside, the family member that gave it to me has done much better in the past so no hard feelings!

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    #28

    They Package Oranges In Red Mesh To Make Them Appear More Orangier

    They Package Oranges In Red Mesh To Make Them Appear More Orangier

    Consensual_Rex Report

    #31

    Purposely Misleading Labels

    Purposely Misleading Labels

    shockrush Report

    #32

    Now Wait One God Dam Second

    Now Wait One God Dam Second

    sherlockhomeboy23 Report

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    Mikleo
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    What's the content of the two packages? If the right one contains the same or more, the package is better than the other one.

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    #33

    Annoyed Santa

    Annoyed Santa

    consulter1000 Report

    #34

    The Deception Of This Wrap

    The Deception Of This Wrap

    minisixx Report

    #36

    The Packaging On My New Screwdriver

    The Packaging On My New Screwdriver

    Quaxon24 Report

    #37

    Bought AA Batteries For These Led Lights I Bought, Because The Front Of The Packaging Said It Takes 2 AA Batteries

    Bought AA Batteries For These Led Lights I Bought, Because The Front Of The Packaging Said It Takes 2 AA Batteries

    andy22xx Report

    #38

    Where's The Rest Of The Cheese?

    Where's The Rest Of The Cheese?

    Cashlee72 Report

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    Nadine Ducca
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    So it seems Tesco is notorious for misleading people with its packaging? Shame on you, Tesco!

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    #40

    This Deceiving 3 Pack Of Colgate

    This Deceiving 3 Pack Of Colgate

    orangenotebook Report

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    #42

    Please *pay*

    Please *pay*

    GAMEFACE15 Report

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    Ana
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Happened to me once at a convention. People with trays asked me if I want to try a drink, then asked for money. Luckily, I haven't tried the drink and had no cash left.

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    #43

    Why Is So Much Math Involved? It's Just A Bag Of Razors

    Why Is So Much Math Involved? It's Just A Bag Of Razors

    lnk7332 Report

    #44

    I️ Work At Chipotle, The Brown Rice Comes In A White Bag, And The White Rice Comes In A Brown Bag

    I️ Work At Chipotle, The Brown Rice Comes In A White Bag, And The White Rice Comes In A Brown Bag

    gag3rs Report

    #45

    Packaging That Tricks You

    Packaging That Tricks You

    NoFixedName Report

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    Fireworksworld
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    I don't know how it exactly works where you live, but don"t forget that the product has a weight written on it, refer to that, not to the side of the box. If you paid for 200g, you will get 200g.

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    #46

    When Companies Leave Room In Packaging For No Reason

    When Companies Leave Room In Packaging For No Reason

    thelordfuckwad Report

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    Ladies and Gentlemen
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Sometimes I know they do it to increase the overall packaging area to have enough space to print all the information they want to print. Some do it for maintaining the size of all strips to same dimensions, so that they don't have to order different size boxes.

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    #48

    *Shakes Package* Hmm Feels Like There's At Least A Few, Seems Worth The Price... (No, It Doesn't Say On The Box How Many)

    *Shakes Package* Hmm Feels Like There's At Least A Few, Seems Worth The Price... (No, It Doesn't Say On The Box How Many)

    nettieavis Report

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    #50

    You're Kidding Me, Right? Made Me Think I Was Getting A Whole Box Of Tablets

    You're Kidding Me, Right? Made Me Think I Was Getting A Whole Box Of Tablets

    andrewcbee Report

    #51

    Far From Plentiful

    Far From Plentiful

    Yakkity Report

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    Peggy Schultz
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Look on the back, serving size & how many servings. That will tell you how many are in there before you buy.

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    #52

    Don't Be Fooled By Asda Packaging. Warning "Contents May Be (Considerably) Smaller Than The Box"

    Don't Be Fooled By Asda Packaging. Warning "Contents May Be (Considerably) Smaller Than The Box"

    3eelec Report

    #53

    Holding My Cologne Up The The Light Showed That The Bottle Isn’t Nearly As Big As It Appears

    Holding My Cologne Up The The Light Showed That The Bottle Isn’t Nearly As Big As It Appears

    kidneystoneslayer Report

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    Ladies and Gentlemen
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    This is the same case with I guess most of colognes, perfumes and after shave bottles. Always.

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    #55

    Thought I Was Buying A Long Tube Of Toothpaste

    Thought I Was Buying A Long Tube Of Toothpaste

    hldmeclosatonydanza Report

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    #56

    Honestly, Who Do They Think They're Fooling With This Waste Of Packaging?

    Honestly, Who Do They Think They're Fooling With This Waste Of Packaging?

    zuroph Report

    #57

    Misleading Packaging Bullsh*t. Package: 19cm, "Lances" 10cm

    Misleading Packaging Bullsh*t. Package: 19cm, "Lances" 10cm

    nodnodwinkwink Report

    #59

    The Packaging For 4 Pack Of Mens Burberry Cologne Is Criminally Misleading And A Blatant Rip Off. 19.5mls Made To Look Like 100ml With Oversized Boxes And No Description And Measurements On Outer Box

    The Packaging For 4 Pack Of Mens Burberry Cologne Is Criminally Misleading And A Blatant Rip Off. 19.5mls Made To Look Like 100ml With Oversized Boxes And No Description And Measurements On Outer Box

    johnicushatch Report

    #60

    They Could Just Package 4 Or 8 At The Time, But No

    They Could Just Package 4 Or 8 At The Time, But No

    socksandforks Report

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    Ladies and Gentlemen
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    5 is aesthetically pleasing to listen number. like 10, or 100 or many such numbers. 5 gives us direct connection as 5 fingers, 5 senses etc etc. Also 5 is pleasing to gods, 5 is the number of gears in the car, 5 is central most key on a phone dial pad.At this point I have no clue what I saying, I was pretending and I am out of 'pretends' :)

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    #61

    I Bought A Tool To Open Those Plastic Clamshell Packages, It Showed Up Today

    I Bought A Tool To Open Those Plastic Clamshell Packages, It Showed Up Today

    JerryFish Report

    #62

    The Way They Indented The Bottom Of The Cup Is Ridiculous

    The Way They Indented The Bottom Of The Cup Is Ridiculous

    tumbleweed42 Report

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    #64

    Box 30% Bigger Than The Ribs

    Box 30% Bigger Than The Ribs

    Angiepooos Report

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    Sharon Voorhees
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    How many of us can picture 14 oz versus 18 oz of various products without seeing the actual product?

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    #65

    You Could Fit Another Two Cookies In There, But Why Bother If The Packaging Obscures Them?

    You Could Fit Another Two Cookies In There, But Why Bother If The Packaging Obscures Them?

    gamingchicken Report

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    Mikleo
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    There probably were two more cookies before. It was cheaper to just fill less cookies to hide the increase in price.

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    #66

    Try Having A "Good Day" After Discovering This Packaging Scam

    Try Having A "Good Day" After Discovering This Packaging Scam

    Surbeeee Report

    #67

    Bought Peppermint M&M's. Inside The 281g Package Was A Slightly Smaller 280.7g Package

    Bought Peppermint M&M's. Inside The 281g Package Was A Slightly Smaller 280.7g Package

    joel_ai Report

    #68

    This Packaging Costs Me Additional 4 Biscuits

    This Packaging Costs Me Additional 4 Biscuits

    avidgunner Report

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    Brier Random
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    No, it cost you 6. There are 9 in a full row and 6 each in the rows with gaps.

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    #69

    Crayola Deceiving Packaging

    Crayola Deceiving Packaging

    breezerbri Report

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    Crazy Dog Lady
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    I don't see the problem? It says 8 colors, and it has 8 colors and for the amount, it looks like the same amount? Is the problem that the form is different-one looks flat and rectangular and they are, in fact, long and narrow? I'm just curious.

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    #70

    Most Misleading Packaging Ever. Yes, Should've Read The Small Print But This Is Mean!

    Most Misleading Packaging Ever. Yes, Should've Read The Small Print But This Is Mean!

    poffertjespan Report

    #71

    This Pretty But Wildly Impractical Packaging

    This Pretty But Wildly Impractical Packaging

    emotionengine Report

    #72

    Packaging Trickery

    Packaging Trickery

    onlyamovie Report

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    Debby Marengo
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    If the amount was a 70 piece box then there's nothing wrong with this packaging. It's a matter of shipping of course. It could be a buy 60 get 10 free boxes and it's still a shipping issue. Not all companies will change their box size for cost reasons so, they enclose what the have as a normal size they sell.

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    #73

    Scissors Required To Remove Scissors Packaging

    Scissors Required To Remove Scissors Packaging

    lyzzi3 Report

    #74

    What A Trick , Tricked Into Thinking Your Getting More For Your Money , Waste Of Packaging

    What A Trick , Tricked Into Thinking Your Getting More For Your Money , Waste Of Packaging

    Sienna_Tgirl Report

    #75

    Misleading Packaging Making It Look Like There's Equal Amounts Of Breadsticks And Nutella

    Misleading Packaging Making It Look Like There's Equal Amounts Of Breadsticks And Nutella

    frostcaster147 Report

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    Sancha Fung
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Maybe so you are forced to buy a jar of Nutella if you don't have one already. (So you could dip the extra breadsticks into Nutella because the pack doesn't provide enough)

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    #76

    Advertised As 1000 Capsules. It's Only 200

    Advertised As 1000 Capsules. It's Only 200

    Strife4 Report

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    Bored Fox
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    'Caps' does not mean 'capsules' here. It is the strenght of the BCAA product.

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    #78

    Half Of The Packaging Is Hollow Cardboard

    Half Of The Packaging Is Hollow Cardboard

    izquok Report

    #79

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    #81

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