Get Premium
Dark mode theme is available exclusively for premium users. Learn more about the benefits of subscribing.
No fees, cancel anytime.
Dark Mode 
No fees, cancel anytime 
User submission
819
11.4K
6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career
6 years ago, I got involved in the craziest roller coaster ride of my career so far. I was invited to a pitch for what was supposed to be the largest “mural” in the Netherlands. More specifically, the real estate developer Provast was looking for a design on the round ceiling, like the Sistene Chapel in Rome, in the market hall they were already building. The 40-meter-high Markthal Rotterdam was an uber-ambitious design by Winny Maas from MVRDV, the world-famous architectural bureau in Rotterdam.
9 artists were selected. I was kind of a wild card, but after 2 rounds of competition, I got the phone call of my life—they’d chosen my design! Then, the ride had begun: I signed a contract and had 3 months to complete the job, delivering a 2-soccer-fields-wide 150 dpi digital image. So I gathered a team of 3D experts and friends to help me out.
Everything was crazy and unknown: how do I render such a big image? Such a large image cannot even exist on its own. In the end, the team came up with a plan to render the image in 5 layers from 100 tiles, like a chessboard, on a render farm in New Zealand. I think it was built there for Lord of The Rings.
Anyway, we succeeded and the material was printed on 4,000 aluminum sheets that were mounted on the ceiling. After nearly a year, we could finally see the full result.Our team consisted of Iris Roskam, Michiel van Ieperen, Frank aan de Stegge, and Dustin Kershaw. Mothership Art produced it.
More info: arnocoenen.eu | Instagram
RELATED:
With a total surface area of 11,000 square meters, “Horn of Plenty” is one of the largest works of art in the world
Image credits: Ossip van Duivenbode
The composition is dubbed “Sistine Chapel of Rotterdam”
Digital image depicts vegetables, fruits, animals, and architectural details, enhanced with special effects
Image credits: Ossip van Duivenbode
Image credits: Ossip van Duivenbode
Image credits: Ossip van Duivenbode
Image credits: Ossip van Duivenbode
Image credits: Ossip van Duivenbode
Image credits: Ossip van Duivenbode
Initial visualization
11Kviews
Share on Facebook
What do you think ?
Piet Zwanenburg 4 years ago
I life in Rotterdam, and me and my wife visit the markthal pretty often for the great stores inside. We always enjoy your artwork a lot when having a coffee on one of the terraces inside.
Monika Soffronow 4 years ago
First, I need to find out what a "render farm" in New Zeland may be? To 'render' can mean "cover (stone or brick) with a coat of plaster" but a 'render farm' is a "group of networked computers devoted to rendering images, used typically in the production of computer-animated films". (As in "power costs for a render farm can run to millions of dollars a year"). And "Rendering or image synthesis is the process of generating a photorealistic or non-photorealistic image from a 2D or 3D model by means of a computer program. The resulting image is referred to as the render." I am a Dinosaur!
Monika Soffronow 4 years ago
By the way, stunning! What was the CO2 footprint of it, given the apparent power cost?
Load More Replies...
Piet Zwanenburg 4 years ago
I life in Rotterdam, and me and my wife visit the markthal pretty often for the great stores inside. We always enjoy your artwork a lot when having a coffee on one of the terraces inside.
Monika Soffronow 4 years ago
First, I need to find out what a "render farm" in New Zeland may be? To 'render' can mean "cover (stone or brick) with a coat of plaster" but a 'render farm' is a "group of networked computers devoted to rendering images, used typically in the production of computer-animated films". (As in "power costs for a render farm can run to millions of dollars a year"). And "Rendering or image synthesis is the process of generating a photorealistic or non-photorealistic image from a 2D or 3D model by means of a computer program. The resulting image is referred to as the render." I am a Dinosaur!
Monika Soffronow 4 years ago
By the way, stunning! What was the CO2 footprint of it, given the apparent power cost?
Load More Replies... You May Like 30 People Draw Their Dreams And Others Offer Their Explanations The Horror Of Sleep Paralysis Hallucinations Revealed In 46 Dark Drawings Amazing LEGO Creations Inspired By Classical Art Pieces
Akvile Petraityte 🇺🇦
Akvile Petraityte 🇺🇦
Akvile Petraityte 🇺🇦
Related on Bored Panda
210
31