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The Swedes are stylish and trend-conscious folk, a brief walk around Stockholm's bars and cafes will confirm that they have embraced the 'hipster' phenomenon to the absolute max. And if these 70's album covers are anything to go by, they took the dubious fashion trends of that decade to hilarious extremes as well.

Perhaps it is that innate Scandinavian desire to conform, and to do it better and more completely than everyone else. What else can explain these gloriously cheesy matching outfits? The medly of moustaches and mullets? Those ball-huggingly tight pants? Of course, we will look back at ourselves in 40 years time and wonder what the hell we were thinking. But hopefully not to this extent!

Scroll down below to check out these superstars of 70's Svensk popmusik for yourself, and let us know what you think in the comments!

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    Amina Hays
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Their name sounds like what happens when wearing all those tight trousers!

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    glowworm2
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Compared to most of these, those outfits aren't bad actually--at least the yellow and black go well together.

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    mearz
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    they were told " smile like your life depends on it. it does"

    Bonzo Deep
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    guy in the middle looks like early Richard Simmons before the fro

    Data1001
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Yeah, I'm surprised no one else picked up on that. One of my English friends used to use that expression all the time. ;-)

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    Molly Block
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Excuse me while I barf. Someone should have banned perms back then. AND those ugly anti-rape glasses! They look like a bunch of pansy mechanics who want to be in a garage band.

    Rachelle
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Getting ready to head to their second job at the strip club/dollar store.

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    Kellys

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    Basil
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    How do these outfits manage to be both heinously ugly AND aggressively boring at the same time??

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