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Why Evermaya Hired A Model With Down Syndrome To Be The Face Of Our Brand
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Why Evermaya Hired A Model With Down Syndrome To Be The Face Of Our Brand

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As the President of a start-up Fashion and Lifestyle brand, every decision that I make today has a direct impact on the future of our company. Those decisions can often be magnified in a landscape as competitive as the fashion and home décor industries. So when I decided that we would hire Madeline Stuart, a young aspiring model with Down syndrome, I never realized that it would end up being the best decision I have made to date.

Here are a few of the reasons as to why I chose Madeline in particular to be the face of everMaya:

MADELINE STUART IS BEAUTIFUL

Let me be clear here – Madeline Stuart is not a “beautiful young woman with Down syndrome,” rather she is beautiful – full stop.
In every photo featuring Madeline, you see an expression of pure joy on her face. That joy is infectious, and you can’t help but walk away with a smile of your own as well.

MADELINE IS COMFORTABLE IN HER OWN SKIN

You need only follow Madeline’s daily updates on Instagram or Facebook to see that this is a young woman that is enjoying life to the fullest. She takes pride in who she is, and embraces the unique experiences that life is bringing her way. I know that I for one was never as comfortable in my own skin at 18 as Madeline so clearly is.

MADELINE HAS OVERCOME REAL OBSTACLES IN LIFE IN PURSUIT OF HER GOALS

Living with a heart condition and overweight, Madeline told her mom that she wanted to become a model in 2014. Instead of dismissing her request as the fantasies of a teenager, Madeline’s mom, Rosanne, hired a personal trainer. She has now lost nearly 50 (!) pounds and is fully realizing her dream with more yet to come.
Thank you Madeline Stuart for allowing us to be part of your journey, and we look forward to what our partnership holds going forward. We also thank Rosanne Stuart, who has been instrumental in Madeline realizing her dreams. ###

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EVERMAYA COMPANY INFO

everMaya will be premiering their designs for the first time to industry buyers at the NY NOW trade show in NYC from August 15th-18th in booth 551. Our mission at everMaya is to take the tradition of making beautiful products by hand and blend them with modern style to create a limited number of one-of-a-kind pieces. everMaya’s Fashion and Home Collections introduce the colors, artisanship and culture of Guatemala to new markets. A portion of every sale is donated to Education for the Children, a registered 501(c) (3) non-profit which aims to help disadvantaged children in Guatemala to break the cycle of poverty through education and empowerment.

If you would like more information about the product line or retail distribution opportunities, please contact Damian Graybelle via email at damian(at)everMaya(dot)com

Images from everMaya’s photo shoot with Madeline are available upon request.

EVERMAYA SOCIAL MEDIA LINKS:

Official Website: www.evermaya.com

Facebook: https://www.facebook.com/shopevermaya

Twitter: https://twitter.com/shopevermaya

Instagram: https://instagram.com/shopevermaya

MADELINE STUART’S SOCIAL MEDIA LINKS:

Facebook: https://www.facebook.com/madelinesmodelling

Twitter: https://twitter.com/Madelinesmodel1

Instagram: https://instagram.com/madelinesmodelling_/

More info: evermaya.com

Madeline Stuart for everMaya

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Madeline Stuart modelling the huipil bucket bag from evermaya.

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Damian Graybelle

Damian Graybelle

Author, Community member

Read more ยป

I am the President of everMaya, a Fashion & Lifestyle brand based out of New York. I have set out to help redefine the perception of beauty in the fashion world. I took the first step by hiring Madeline Stuart, a gorgeous model with Down syndrome, to be the face (and heart) of our brand. everMaya takes the Mayan (Guatemalan) tradition of beautiful, handmade items and repurposes them with modern styling to create one-of-a-kind fashion pieces.

Read less ยป
Damian Graybelle

Damian Graybelle

Author, Community member

I am the President of everMaya, a Fashion & Lifestyle brand based out of New York. I have set out to help redefine the perception of beauty in the fashion world. I took the first step by hiring Madeline Stuart, a gorgeous model with Down syndrome, to be the face (and heart) of our brand. everMaya takes the Mayan (Guatemalan) tradition of beautiful, handmade items and repurposes them with modern styling to create one-of-a-kind fashion pieces.

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GrayceCunzio
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

What an inspiration! We are unique, and beauty has many faces, message well received! Madeline has the opportunity to be seen for who she really is, and I'm sure living out a lifelong dream. Evermaya has done something really special here, not only are these handmade pieces exquisite but taking a step to redefine beauty is simply priceless! #changingthefaceofbeauty

RamazanKarakoc
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

It is refreshing to see a company break away from the stereotypical ideas of beauty. Hopefully this is the beggining of a much needed trend in the fashion industry. Bravo everMaya

MonicaBarbella
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Madeline is a beautiful model and an inspiration too all young girls. Evermaya has many beautiful models and she is one of them.

AleCarranza
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

What an amazing brand! It's so nice to see this original publicity, madelibe is beautiful and her story is inspiring so as EverMaya! Not only this publicity is amazing, it's also their products!! Well done Ever Maya

MichaelCrawford
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Evermaya and Madeline are two inspiring brands that fit perfectly together. Excited to see how these two brands shape the future.

ClaritaFonseca
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

What an amazing brand!!! They are thinking outside the box in every way, and that I'm sure is going to be their key to succeess. Madeline looks gorgeous with all the unique exquisite bags!! As a Guatemalan I'm incredibly proud to see this EverMaya grow every day! Keep on the great work!!!!

DanielaGarcia
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Me encanta evermaya! En mi pais ayudan mucho a un colegito con niรฑos necesitados, me gusta como buscan ayudar a la sociedad y a las personas con necesidades diferentes! Ademas que las bolsas estan increibles :) definitivamente de mis marcas favoritas!!!

MariaCarranza
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Me parece muy bien la forma en que evermaya se interesa en la inclusiรณn social. Me encanto la publicidad con la bella modelo. Sus productos guatemaltecos son muy lindos, mezclan el folklore, la moda y el estilo. Me gusta que sea una empresa que no solo le interesa la compraventa de artรญculos, sino que tambiรฉn se interese en temas sociales y en los cuales tenemos que informarnos y apoyarlos mรกs como sociedad.

IvicaRadulov
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Having a cousin with down syndrome, I know all to well the adversity Madeline has had to overcome to fulfill her dreams and like Madeline, my cousin has struggled to fulfill his dreams in a society that is not always accepting or understanding of those with special needs. I hope that this partnership will be an inspiration to those with special needs who have similar aspirations and I hope Evermaya will inspire other companies in the industry to follow suit !

XimeDominguez
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

LOVE this brand!! Madeline is so beautiful and she is an inspiration to all the girls in the world. Congratulations EVERMAYA, you are making an excelent job!

EdgarCarranza
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

What an great company! More companies should be like EverMaya! They are unique and give back to the world. The products look amazing and Madeline is gorgeous!

SandraPineda
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Excellent ad campaign!!! Madeline looks gorgeous on the pictures. Way to go Evermaya.

GrayceCunzio
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

What an inspiration! We are unique, and beauty has many faces, message well received! Madeline has the opportunity to be seen for who she really is, and I'm sure living out a lifelong dream. Evermaya has done something really special here, not only are these handmade pieces exquisite but taking a step to redefine beauty is simply priceless! #changingthefaceofbeauty

RamazanKarakoc
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

It is refreshing to see a company break away from the stereotypical ideas of beauty. Hopefully this is the beggining of a much needed trend in the fashion industry. Bravo everMaya

MonicaBarbella
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Madeline is a beautiful model and an inspiration too all young girls. Evermaya has many beautiful models and she is one of them.

AleCarranza
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

What an amazing brand! It's so nice to see this original publicity, madelibe is beautiful and her story is inspiring so as EverMaya! Not only this publicity is amazing, it's also their products!! Well done Ever Maya

MichaelCrawford
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Evermaya and Madeline are two inspiring brands that fit perfectly together. Excited to see how these two brands shape the future.

ClaritaFonseca
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

What an amazing brand!!! They are thinking outside the box in every way, and that I'm sure is going to be their key to succeess. Madeline looks gorgeous with all the unique exquisite bags!! As a Guatemalan I'm incredibly proud to see this EverMaya grow every day! Keep on the great work!!!!

DanielaGarcia
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Me encanta evermaya! En mi pais ayudan mucho a un colegito con niรฑos necesitados, me gusta como buscan ayudar a la sociedad y a las personas con necesidades diferentes! Ademas que las bolsas estan increibles :) definitivamente de mis marcas favoritas!!!

MariaCarranza
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Me parece muy bien la forma en que evermaya se interesa en la inclusiรณn social. Me encanto la publicidad con la bella modelo. Sus productos guatemaltecos son muy lindos, mezclan el folklore, la moda y el estilo. Me gusta que sea una empresa que no solo le interesa la compraventa de artรญculos, sino que tambiรฉn se interese en temas sociales y en los cuales tenemos que informarnos y apoyarlos mรกs como sociedad.

IvicaRadulov
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Having a cousin with down syndrome, I know all to well the adversity Madeline has had to overcome to fulfill her dreams and like Madeline, my cousin has struggled to fulfill his dreams in a society that is not always accepting or understanding of those with special needs. I hope that this partnership will be an inspiration to those with special needs who have similar aspirations and I hope Evermaya will inspire other companies in the industry to follow suit !

XimeDominguez
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

LOVE this brand!! Madeline is so beautiful and she is an inspiration to all the girls in the world. Congratulations EVERMAYA, you are making an excelent job!

EdgarCarranza
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

What an great company! More companies should be like EverMaya! They are unique and give back to the world. The products look amazing and Madeline is gorgeous!

SandraPineda
Community Member
9 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Excellent ad campaign!!! Madeline looks gorgeous on the pictures. Way to go Evermaya.

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