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The Grinch is back, and he's meaner than ever! The Christmas classic remake landed at the box office on November 10th and was a big hit. Its debut earned $66million during the opening weekend. The movie owes its success to a snarky billboard campaign which went viral across social many media platforms, demonstrating a great advertising example that not all of the commercials or movie posters have to be positive or uber happy. These print ads were targeted at the citizens of such cities like New York and Los Angeles. They definitely couldn't turn away when they saw green billboards showing this grouchy character frowning at them and making mildly-offensive commentary and even some pretty savage roasts. And despite being mean, these ads were completely on point and managed to reach a surprising target audience - millennials. According to Hollywood Reporter, 18 percent of ticket buyers on the opening night were between ages 18-24. Scroll to see the best movie posters for The Grinch movie!

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#13

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Aileen Cawlfield
Community Member
5 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

So funny to see all the other signs that make the movies seem so epic, and then there’s the Grinch and that simple, totally unrelated statement but it makes me want to see the movie so much more.

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Conrad Strucker
Community Member
5 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

don't listen to him, young ryan reynolds, the world needs you

#16

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Matt Richardson
Community Member
5 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Sadly retirement is but a dream, the sad reality is I will probably be working from beyond the grave.

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#19

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Jaguarundi
Community Member
5 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I'm sure that there's still plenty of parking spots open on the LIE.

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#24

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Night Owl
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5 years ago

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Ruby Brook
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5 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

The first one where you can see the top of his head! Can someone please tell me whats going on up there?

#28

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Mika Hutton
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5 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Ahh, I'll have to go take a picture, but the one next to our office in Denver says "I've seen rockier mountains."

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