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Have you ever stopped and noticed the product you bought a while ago being smaller now than it was before? Well, perhaps you weren’t dreaming when you thought that. With recent inflation that has touched most countries all around the world, companies now more than ever are trying to hike up the prices for their products, and some of them are smaller than before, be it a roll of toilet paper or even a pack of gummy bears.
A popular subreddit called “Shrinkflation” has consumers posting and discussing all the ways the manufacturers are trying to trick our eyes into thinking that the product is still the same, whether it may be the size, formula, or even subtle changes in the packaging quality.
If you’d love to see more products that were “shrunken” in size, make sure to check out our previous post on Bored Panda by clicking here.
This post may include affiliate links.
#1
Hellofresh 10 Oz Meat Package
Nowadays, as inflation reached a 40-year high in a lot of countries across the globe, many are struggling to make ends meet. Meanwhile, companies are continuing to scam everyday people, making life more difficult while most of us are counting our pennies.
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#2
I Really Hate These Tactics To Deceive
#3
Dove Soap Shrinks Again!
a fruity dream of delusion 2 years ago
idk why, but since i was a kid i’ve always love the way these look.. when i was 7 i would beg my mom to just let have a soap to myself to stare at 😭😭
Shrinkflation is a strategy often used by businesses to subtly lower a product's size or weight in order to make savings without raising the overall price. There’s also an uncommon kind of shrinkflation when a business substitutes less expensive ingredients or increases the amount of water while reducing the amount of other ingredients in their products.
#4
The Big Mac Pickle Is Thicker Than The Big Mac Patty!
#5
Wtf, Crayola??? I Spent $9 On A Set Of Colored Pencils With A Good Variety Of Colors, Only To Find Out The Pencils Aren't Full Size. Nowhere Does The Packaging Indicate They're Colored Golf Pencils
With that being said, a lot of concerned people online tend to think that companies should be striving to become more clear about being transparent given their practices, especially price increases as well as explaining why they are happening in the first place.
#6
Gatorade Using Same Size Bottle With Bigger Indent
#7
I Noticed The Cans Were Shaped Differently — Taller But Narrower — Then Found Some Older Chunky Cans Hidden In The Back
Sexual Harassment Panda 2 years ago
Shouldn't the old cans be in the front? Ya know, rotate stock correctly?
Still, in some countries, like Brazil, companies cannot get away with reducing the product’s size or quantity without them having to state that on their labels for the next 6 months.
While some countries have laws to protect their consumer rights to a great extent, do you think other countries should be following that example in times like these as well?
#8
School Meals In 2022
Shyla Bouche 2 years ago
Well, there's that parenting thread where the kid wanted chicken with no meat.
#9
Where'd The Rest Of The Tube Go?
#10
They Are Coming For Our Shop Towels, Same Price As Before
Mihai Mara 2 years ago
This is like when you cut an avocado and the seed is as big as the moon, leaving you with a teaspoon of actual fruit.
#11
They're Starting To Get More Creative
#12
Thought This Group Was A Joke… I’m Sorry
#13
Chobani Raised Their Prices And Then Cut The Amount Of Toppings By 2/3rds On The Flips. Won't Be Buying These Anymore
#14
Yeah, Nobody Is Gonna Notice The One Missing Chocolate Bar. First Time Posting On Here, So Sorry If Something Similar Has Been Posted Before
Timmy Pillinger 2 years ago
This will cause fights. 12 is evenly divisible up to four children. 11 is prime...
#15
Jack In The Box Taco. 4 Tacos All Like This
Shyla Bouche 2 years ago
That's not a taco-- that's blueprints for a taco, complete with a sample of each ingredient.
#16
“500g Ain't 500g These Days“
Mihai Mara 2 years ago
I read somewhere that there is a +- allowed difference. Not sure if 5% or 10%. And some producers, to increase profit, use it to their advantage.
#17
20 Fewer Tabs And Also 20% Price Increase
#18
They Shrunk My Grilled Fish
#19
This Is False Advertising "The Original"
#20
Coke Machine vs. Product Dispensed
Rob Chapman 2 years ago
This is a case of the owner of the vending machine stocking it with the smaller bottle, not an issue of Coke actually shrinking the product. The 20 oz bottles are normally sold individually, while the 16.9 oz bottles are the ones usually sold in a 6 pack.
#21
Big Mac Has Now More Pickle Than Meat On The Top Bun
#22
Either The Dish Grew Or Dr. Oetker Is Shrinking Their Frozen Pizzas, They Used To Fit Perfectly
#23
Figured Out What "Improved" Means
Brenda Spagnola-Wilson 2 years ago
I make croutons when our bread gets stale. Cut into cubes, toss lightly with EVOO and any seasonings you like. Bake at 350 for 10 to 20 minutes stirring once or twice. Cool and store in air tight container or ziplock bags. You can even freeze them as long as they are completely dry first
#24
Haven’t Been To Chipotle In Awhile. What The Actual F*&# Happened To Their Burrito Sizes? They Used To Be Footballs
a fruity dream of delusion 2 years ago
now i want a burrito. but this is true, i remember their burritos being units.
#25
Hellofresh. Only Weighed Because I Saw Another Post A Few Days Ago Like This
#26
Old Stock (64oz) On Sale To Make Room For New Stock (48oz) - Both $7.99
a fruity dream of delusion 2 years ago
okay but can we talk about how good these are? sugar content be damned those are deliSh
#27
Some Trickery From Trader Joe's
#28
Colgate Total Same Price New Size
a fruity dream of delusion 2 years ago
i just brushed my teeth with like almost the exact same tube 💀
#29
The Bastards Got Me. 14 Oz Ice Cream In The Same 1 Pint Package. Yes That's An Air Gap To Try And Hide It
Headless Roach 2 years ago
Cut in half and then weigh to make sure it's even. That's how we split icecream with my husband, leaving nothing to chance. 🙃
#30
It's Real
#31
Oh You Were Hoping For 10? Sorry
Headless Roach 2 years ago
That's a bit ridiculous. Since they redesigned packaging anyway, could have made it into 3x3 rows instead.
#32
Aveeno: Oh Hey We Have A Brand New Look! Be Distracted By The Slightly Reformatted Bottle And Ooh New Oats! Yup That's It, Nothing Else To See Here!
#33
What Is This Bro
Couldnt_find_a_decent_name 2 years ago (edited)
😂 I can’t anymore. It looks like it got run over!
#34
Campbell's Soup New Taller (But Smaller) Cans
#35
More Dough For Less Bread. Thanks Aunt Millie
#36
Is It Just Me Or Are Digiorno Half The Size It Use To Be?
#37
I've Been Lied Too. I Payed $2 For A 20 Oz Water Bottle Not For A 16.9oz
#38
I’ve Been Using The Same Toothbrush For Over A Decade. Glad They Decided To Save Maybe A Fraction Of A Penny With The Design. Still Almost $7…
#39
A 12ct Box Of Ortega Taco Shells Are Now Almost An Ounce Lighter (About The Weight Of Two Shells) For The Same Price (I Paid $2.29). The New Shells Are Laughably Smaller. And Now A Single Serving Is 3 Shells Instead Of 2. Just Sell Me A 10ct Instead. They're Not Far Off From The Mini-Size Now
#40
Klondike Bar Chocolate Thinner? And A Plastic Wrapper Instead Of Foil
#41
On The Left, Purchased Last Month 11.3oz For $4.98. On The Right, Purchased Yesterday 9.6oz For $5.32. And The Lid Doesn’t Fit Properly On The New Can, It Won’t Stay On
#42
Glass Coke Bottles Shrunk
#43
I Want My 1.6oz Back
Gareth Ratcliffe 2 years ago
Never seen tea in a bottle before. Welcome to the end of the world.
#44
Well Now They’ve Gone Too Far. [keebler Rainbow Chips Deluxe - Should Have 3 M&m’s Per Cookie]
![Well Now They’ve Gone Too Far. [keebler Rainbow Chips Deluxe - Should Have 3 M&m’s Per Cookie]](https://www.boredpanda.com/blog/wp-content/uploads/2022/11/637dcc44c80b6_yk2wsff552u91__700.jpg "Well Now They’ve Gone Too Far. [keebler Rainbow Chips Deluxe - Should Have 3 M&m’s Per Cookie]")
Lakota Wolf 2 years ago
Are they somehow guaranteed to be three M&Ms per cookie? Does the packaging say so? I looked at screenshots of the packaging and I don't see any guarantees of three M&Ms per cookie. The photo of the cookie on the pack has three M&Ms, but product pics on packaging are usually Photoshopped anyway. I'm not trying to say that they're not a gyp, but I don't know where OP is getting "they're supposed to have three M&Ms per cookie" from.
#45
Not The Santitas Chips!!!
#46
The Gag Is, They Raise The Prices Anyway
#47
Almond Breeze Shorting The Weight. I Reported It To My Weight And Measures Agency
Mihai Mara 2 years ago
Volume is not measured like that. Use a volume meter, usually a recipient with volume markings on it.
#48
Ichiban Flavour Packs Have Gotten Smaller. Found An Old Pack In My Spice Drawer, Old Has Much More Spice Than New
Amused panda 2 years ago
Just because the little sachets are smaller doesn't automatically mean the product is less, they might have been able to fit the same amount of product in a smaller sachet by wasting less space. (I can't actually see anything on those little sachets to indicate the contents have been reduced.)
#49
Ordered A Bec. 7 Bucks. I Actually Laughed When I Opened It
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What do you think ?
JJ 2 years ago
The thing that makes me angry about this is not that there is less of the product or that it costs more in the end. It makes me really, really angry that the packaging is not shrinked or even bigger than before (to scam customers). That's such a waste of resources the planet and we cannot afford.
Truth Speakin' 2 years ago
Resources??? How about the fact that they charge MORE...for LESS... and while we pay much more for basic necessities...the companies are making millions, if not billions, in profit per quarter... hope s**t changes soon...and we all see the fuckery that's eating us alive
Load More Replies... 
DC 2 years ago (edited)
That's why they need regulations, period. If a totally free market would exist, rid of all regulation and liability, what would companies do then? What they did BEFORE stuff got regulated - poison rivers, trash their surrounding, rip off customers. A market within the boundaries we agree upon is totally fine, but unless regulation is sufficiently in place, ripping off people still is profitable and therefore, done. Shareholders don't care about that. We haven't understood yet that capitalism is what the name indicates, not like communism or socialism (where the real systems declared being such were neither good, nor what they were calling themselves), capitalism means the regentship of capital. And as ripping off customers by limiting choices and halfway disguised resizing stuff improves profit, even if peopel are pissed at it, it is one of their ways to squeeze out whatever they get their hands on. As alsway - companies collect the federal aides to reduce the impact of inflation, shift the cost to the customers and/or working people, and still never stop complaining how hard everything is and how they provide for everyone and take risks and stuff. Bollocks, am Arsch, you are ripping off anyone and your own Grandma, dear four major food companies left on this earth, and you should not get away with it.
Load More Replies...
JJ 2 years ago
The thing that makes me angry about this is not that there is less of the product or that it costs more in the end. It makes me really, really angry that the packaging is not shrinked or even bigger than before (to scam customers). That's such a waste of resources the planet and we cannot afford.
Truth Speakin' 2 years ago
Resources??? How about the fact that they charge MORE...for LESS... and while we pay much more for basic necessities...the companies are making millions, if not billions, in profit per quarter... hope s**t changes soon...and we all see the fuckery that's eating us alive
Load More Replies... DC 2 years ago (edited)
That's why they need regulations, period. If a totally free market would exist, rid of all regulation and liability, what would companies do then? What they did BEFORE stuff got regulated - poison rivers, trash their surrounding, rip off customers. A market within the boundaries we agree upon is totally fine, but unless regulation is sufficiently in place, ripping off people still is profitable and therefore, done. Shareholders don't care about that. We haven't understood yet that capitalism is what the name indicates, not like communism or socialism (where the real systems declared being such were neither good, nor what they were calling themselves), capitalism means the regentship of capital. And as ripping off customers by limiting choices and halfway disguised resizing stuff improves profit, even if peopel are pissed at it, it is one of their ways to squeeze out whatever they get their hands on. As alsway - companies collect the federal aides to reduce the impact of inflation, shift the cost to the customers and/or working people, and still never stop complaining how hard everything is and how they provide for everyone and take risks and stuff. Bollocks, am Arsch, you are ripping off anyone and your own Grandma, dear four major food companies left on this earth, and you should not get away with it.
Load More Replies...
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