Who is Baddie Winkle? 

Grandma Helen is Baddie Winkle and Baddie Winkle is Grandma Helen! But you might also know her by her full name, Helen Ruth Elam Van Winkle, or her Instagram handle, Baddiewinkle. 

So, who is the notorious Grandma Helen? Helen was born in Hazard, Kentucky, a tiny home rule-class city with around 5,000 inhabitants as of 2020. Although not much is known about Baddie Winkle young days’ endeavors, we learned that Grandma Baddie was once married to Earl George Van Winkle and, sadly, has been a widow since 1983. Another thing we’ve learned about her is that she might very well be a vegan since she launched a vegan-formulated cosmetics line a couple of years ago. 

What is Baddie Winkle Famous for?

Baddie Winkle became known as the oldest Instagram influencer when her career unexpectedly took off in 2014. Grandma Helen, then merely an 85-year-old, helped her great-granddaughter publish her photo to X (earlier known as Twitter), wearing a youthful outfit. Helen’s outfit caught the attention of the Internet, and a star was born. 

However, Baddie Winkle isn’t just about fashionable outfits and entertaining photos! Baddie’s mission is to fight ageism with her eccentric looks and fun photoshoots, to teach people to look at their lives with humor and to counter the fashion industry’s false limitations and imagery with her own unadorned images. Oh, and she’s also actively promoting the legalization of medical marijuana! 

And if you were wondering about the numbers Baddie Winkle's net worth has accumulated, it’s been speculated that she’s worth around $1 to $5 million. Way to go, Baddie Grandma!