Join the Fun!

The toy just became a part of its Let's Play! campaign. Allow me to elaborate. Highlighting that a home can also be a playground, IKEA is spending nearly two months showing that everyone can build play into each day and it can be "as easy as, well, child's play!" Naturally, the beloved Blåhaj got an important role in the campaign.

IKEA-Sharks-Doing-Human-Things

Final score:

199points

POST

Ani 4 years ago

Best way to make me want to try that bed

24points

"Instead of a single kids play area, we’ve sprinkled our stores with several special children’s activities during Let’s play!" IKEA wrote in a statement. "One of them is Shark Trails, a fun treasure hunt in which our BLÅHAJ soft toy – and limited-edition baby shark version – are hidden all over the store. So grab a map and pop a mark on it each time you spot one of these iconic plush toys."

Wanting to become a part of this, clients have been joining in the fun as well. People are rearranging the plushies at IKEA stores, making their shelf lives much more interesting.

IKEA-Sharks-Doing-Human-Things

Final score:

195points

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My Gustafsson 4 years ago

Yeah! I also like to hang in a coat-hanger with my evening dress on..

38points

IKEA-Sharks-Doing-Human-Things

Final score:

177points

POST

Ani 4 years ago

Haha, thats brilliant!

22points

Seabeast 4 years ago

"Baby shark, doo doo doo doo doo doo..." (This earworm brought to you by Ikea)

3points

MidnightFury 4 years ago

That's so adorable. Look at the way the baby shark (dodododododoodoo) is positioned to look like he's a happy little surprised sharky! AWWWW!!!

2points

Doctor who?! 4 years ago

More like hats brilliant!... OK ok I'm leaving I'm leaving

1point

glorytherainwing 4 years ago

happy b-day!!! 25th jaws anniversary

1point

stellermatt 4 years ago

this is fintastic

1point

Lilli 4 years ago

cuteness overload...happy birthday!!!!!!! :3

1point

Jeff Heinemann 4 years ago

or is it a nice NYE dinner with the family?

0points

RitaGG 4 years ago

Instant Narwhal family.

0points

Molly Porter 4 years ago

Aww there are little sharks

0points

VICTORIA HERNANDEZ 4 years ago

But there's no cake

0points

IKEA-Sharks-Doing-Human-Things

Final score:

168points

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Blake Hasbargen 4 years ago

a little hung over I see

26points

IKEA-Sharks-Doing-Human-Things

Final score:

164points

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Jacob-Becca Gizmo the Squirrel 4 years ago

Is that shark fishing for that human stick figure thing?

69points

IKEA-Sharks-Doing-Human-Things

Final score:

152points

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MidnightFury 4 years ago

XDD

1point

IKEA-Sharks-Doing-Human-Things

Final score:

149points

POST

varwenea 4 years ago

Those drunken frat sharks are at it again.

52points

IKEA-Sharks-Doing-Human-Things

Final score:

138points

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Jacob-Becca Gizmo the Squirrel 4 years ago

The eyes say it all. This shark deserves this drink.

36points

#10

IKEA-Sharks-Doing-Human-Things

Final score:

132points

POST

frosty34 4 years ago

The baby sharks are adorable

34points

#11

IKEA-Sharks-Doing-Human-Things

Final score:

127points

POST

MidnightFury 4 years ago

Hellu! Just finished checking your laundry, you're good to go!

46points

#12

IKEA-Sharks-Doing-Human-Things

Final score:

117points

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varwenea 4 years ago

Surprise!

22points

#13

IKEA-Sharks-Doing-Human-Things

Final score:

113points

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glorytherainwing 4 years ago

lets cook some niiiiice shellfish

21points

#14

IKEA-Sharks-Doing-Human-Things

Final score:

110points

POST

MidnightFury 4 years ago

Me, a bookworm:

27points

#15

IKEA-Sharks-Doing-Human-Things

Final score:

101points

POST

Rosy Amaya 4 years ago

I saw this weightlifting one too

22points

#16

IKEA-Sharks-Doing-Human-Things

Final score:

99points

POST

Theory Buchannon 4 years ago

Makin' some fish sticks over HERE

26points

#17

IKEA-Sharks-Doing-Human-Things

Final score:

95points

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varwenea 4 years ago

The one on the left is getting a suntan.

17points

#18

IKEA-Sharks-Doing-Human-Things

Final score:

92points

POST

Kitten 4 years ago

Hero!!

18points

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See Also on Bored Panda

Thrill-Seeking Diver Jumps Down Extreme Waterslide, Ignoring The Strict Ban For Women

#19

IKEA-Sharks-Doing-Human-Things

Final score:

82points

POST

glorytherainwing 4 years ago

THIS cooking set is HALF PRICE!!!

21points

#20

IKEA-Sharks-Doing-Human-Things

Final score:

79points

POST

MidnightFury 4 years ago

The third one is like"peek-a-boo!"

20points

#21

IKEA-Sharks-Doing-Human-Things

Final score:

74points

POST

VICTORIA HERNANDEZ 4 years ago

The 3rd one looks kind of like she is having a baby

16points

#22

IKEA-Sharks-Doing-Human-Things

Final score:

70points

POST

Tsunami_theSeaWing 4 years ago

Nice hat, miss. Very fashionable

7points

I'm a Visual Editor at Bored Panda since 2017. I've searched through a multitude of images to create over 2000 diverse posts on a wide range of topics. I love memes, funny, and cute stuff, but I'm also into social issues topics. Despite my background in communication, my heart belongs to visual media, especially photography. When I'm not at my desk, you're likely to find me in the streets with my camera, checking out cool exhibitions, watching a movie at the cinema or just chilling with a coffee in a cozy place

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Rokas is a writer at Bored Panda with a BA in Communication. After working for a sculptor, he fell in love with visual storytelling and enjoys covering everything from TV shows (any Sopranos fans out there?) to photography. Throughout his years in Bored Panda, over 300 million people have read the posts he's written, which is probably more than he could count to.

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What do you think ?

POST

Bill 4 years ago

They need one where Ikea Shark is eating Elf on the Shelf

29points

Holly Allen 4 years ago

YES

7points

Carol Emory 4 years ago

Now I want to go to Ikea to see the sharks....

15points

NCC~1701 4 years ago

DO NOT DO THAT!! IKEA is a maze. Once you go in, you can never find your way out. 😂

11points

Hseed 4 years ago

Baaaaaby Shark doo doo doodoo doodoo. This post has stuck the freaking song in my head, thought I would share the happiness.

8points

Helena R 4 years ago

My 3year old always tucks the ikea stuffed animals up in bed whenever we've visited too

6points

Spikey Bunny 4 years ago

Awwww

2points

DC 4 years ago

That's actually really funny. When I was in school, we used to go to an Ikea nearby, find a cup somewhere in those example-romms and went to free refill with them. Not because we had to, or to p**s someone off, just because we thought it was funny. Was, kinda, but a bit childish, too.

6points

SCL 4 years ago

Did you get caught?

3points

N G 4 years ago

When i go to Ikea, i like to move the toy rats into new homes.

4points

Spikey Bunny 4 years ago

Those plushy rats are sooooo adorable! My daughter has one.

1point

Monica Siciliano 4 years ago

Never bought an ikea shark... Now I need one

3points

Noez 🇸🇪 4 years ago

The translation is wrong in the text. Blåhaj = blue shark, not "blaha" 🙁

3points

Maureen Heartwood 4 years ago

It's not a translation. It's a pronunciation guide.

0points

Lilli 4 years ago

these were so funny! and adorable too :3

3points

Eunice Probert 4 years ago

Now I've got the baby shark song in my head.

2points

Dippin Dot 4 years ago

I was just there on Sunday and noticed some sharks around, but didn't think anything of it. I wish I had known and I would have made it a treasure hunt for my son and me!

2points

Louise Cowling 4 years ago

I found this to be funnier than I expected. The shark fishing for humans ... hands down takes the cake! Hilarious! Loved it.

1point

Karen Vidrio-Aguirre 4 years ago

you know...I wonder what the manufacturer of these plushies might think..."10,000 sharks MUST BE DONE TODAY STEVE!!!" *works furiously* "HE'S NOT PLUSHY ENOUGH!" *throws shark in Steve's face*

1point

Carol Taylor 4 years ago

l wonder if they are doing this in the Australian IKEA stores..??

1point

glorytherainwing 4 years ago

IS THIS A SPECIFIC IKEA OR CAN U GO TO ANY IKEA AND FIND THESE?!

1point

Isabella 4 years ago

Any ikea around the world <3 there was even official mailing to employees about the company approving Shakr Adventures <3 Sweden is doing PR right way :D

5points

Ani 4 years ago

I wonder if IKEA still sell those odd broccoli plush toys. Want to see one of them cooking

1point

Danielle Renee 4 years ago

i gotta get to Ikea, they're on sale for another week!

0points

Elizabeth Molloy 4 years ago

The shark in the shower is hilarious!

0points

SAKINA NAQVI 4 years ago

This is so dam funny

0points

Allyson Goddard 4 years ago

Baby shark do do dod ododododoodododododdddd

0points

Alexander Brior 4 years ago

Ikea Shark for Smash

0points

Johanna-Nicollette Kidd 4 years ago

Brilliantly entertaining

0points

Kaiserfranzgirl 4 years ago

They have lovely soft toys and great value - they also have dolphins and whales https://www.ikea.com/gb/en/cat/soft-toys-18740/?sort=priceAsc

0points

Tanya Churms 4 years ago

I think it's an awesome idea

0points

LuckyCorgi 4 years ago

Shark on the shelf/display

0points

szatan667 4 years ago

This comment is hidden. Click here to view.

Alexander Brior 4 years ago

no u

0points

POST

Bill 4 years ago

They need one where Ikea Shark is eating Elf on the Shelf

29points

Holly Allen 4 years ago

YES

7points

Carol Emory 4 years ago

Now I want to go to Ikea to see the sharks....

15points

NCC~1701 4 years ago

DO NOT DO THAT!! IKEA is a maze. Once you go in, you can never find your way out. 😂

11points

Hseed 4 years ago

Baaaaaby Shark doo doo doodoo doodoo. This post has stuck the freaking song in my head, thought I would share the happiness.

8points

Helena R 4 years ago

My 3year old always tucks the ikea stuffed animals up in bed whenever we've visited too

6points

Spikey Bunny 4 years ago

Awwww

2points

DC 4 years ago

6points

SCL 4 years ago

Did you get caught?

3points

N G 4 years ago

When i go to Ikea, i like to move the toy rats into new homes.

4points

Spikey Bunny 4 years ago

Those plushy rats are sooooo adorable! My daughter has one.

1point

Monica Siciliano 4 years ago

Never bought an ikea shark... Now I need one

3points

Noez 🇸🇪 4 years ago

The translation is wrong in the text. Blåhaj = blue shark, not "blaha" 🙁

3points

Maureen Heartwood 4 years ago

It's not a translation. It's a pronunciation guide.

0points

Lilli 4 years ago

these were so funny! and adorable too :3

3points

Eunice Probert 4 years ago

Now I've got the baby shark song in my head.

2points

Dippin Dot 4 years ago

I was just there on Sunday and noticed some sharks around, but didn't think anything of it. I wish I had known and I would have made it a treasure hunt for my son and me!

2points

Louise Cowling 4 years ago

I found this to be funnier than I expected. The shark fishing for humans ... hands down takes the cake! Hilarious! Loved it.

1point

Karen Vidrio-Aguirre 4 years ago

you know...I wonder what the manufacturer of these plushies might think..."10,000 sharks MUST BE DONE TODAY STEVE!!!" *works furiously* "HE'S NOT PLUSHY ENOUGH!" *throws shark in Steve's face*

1point

Carol Taylor 4 years ago

l wonder if they are doing this in the Australian IKEA stores..??

1point

glorytherainwing 4 years ago

IS THIS A SPECIFIC IKEA OR CAN U GO TO ANY IKEA AND FIND THESE?!

1point

Isabella 4 years ago

Any ikea around the world <3 there was even official mailing to employees about the company approving Shakr Adventures <3 Sweden is doing PR right way :D

5points