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6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career

6 years ago, I got involved in the craziest roller coaster ride of my career so far. I was invited to a pitch for what was supposed to be the largest “mural” in the Netherlands. More specifically, the real estate developer Provast was looking for a design on the round ceiling, like the Sistene Chapel in Rome, in the market hall they were already building. The 40-meter-high Markthal Rotterdam was an uber-ambitious design by Winny Maas from MVRDV, the world-famous architectural bureau in Rotterdam.

9 artists were selected. I was kind of a wild card, but after 2 rounds of competition, I got the phone call of my life—they’d chosen my design! Then, the ride had begun: I signed a contract and had 3 months to complete the job, delivering a 2-soccer-fields-wide 150 dpi digital image. So I gathered a team of 3D experts and friends to help me out.

Everything was crazy and unknown: how do I render such a big image? Such a large image cannot even exist on its own. In the end, the team came up with a plan to render the image in 5 layers from 100 tiles, like a chessboard, on a render farm in New Zealand. I think it was built there for Lord of The Rings.

Anyway, we succeeded and the material was printed on 4,000 aluminum sheets that were mounted on the ceiling. After nearly a year, we could finally see the full result.Our team consisted of Iris Roskam, Michiel van Ieperen, Frank aan de Stegge, and Dustin Kershaw. Mothership Art produced it.

More info: arnocoenen.eu | Instagram

With a total surface area of 11,000 square meters, “Horn of Plenty” is one of the largest works of art in the world

6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career

Image credits: Ossip van Duivenbode

The composition is dubbed “Sistine Chapel of Rotterdam”

6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career

Digital image depicts vegetables, fruits, animals, and architectural details, enhanced with special effects

6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career

Image credits: Ossip van Duivenbode

6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career

Image credits: Ossip van Duivenbode

6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career

Image credits: Ossip van Duivenbode

6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career

Image credits: Ossip van Duivenbode

6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career

Image credits: Ossip van Duivenbode

6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career

Image credits: Ossip van Duivenbode

Initial visualization

6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career

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As a professional artist I work mostly in the field of public art . In my eclectic work I like to fuse the old and the new, make crossovers between styles, times and topics. Crossover is my middlename, I don't like to be labeled a single genre or subcultre, I try to defy those rules. I love the multimedium that a computer is as a tool and combine 3d graphics, printing, cnc waterjet techniques with oldschool materials and media such as mozaik and Delft Blue tiles. My most wellknown work is the ceiling of the Markthal in Rotterdam, a 2 soccerfield wide 3d rendering echoing the Sisteen Chappel.

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My name is Violeta and I am an editor here at Bored Panda. I love reading memes for a living. It’s obviously much more than that, but I appreciate the variety of topics, information, and pics I get to see every day and share with the world! Those funny memes really make my day too. Being born in the ’90s in post-Soviet Lithuania speaks more about me than I’d like to admit. I’m still learning about the world and myself, but I do love my friends, traveling, art, and my cat. My favorite fact to share about myself is that I used to hide meatballs in my friend’s pockets at lunch so I could go play outside. I wish all those meatballs could find their way back to me someday.

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What do you think ?

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Piet Zwanenburg 4 years ago

I life in Rotterdam, and me and my wife visit the markthal pretty often for the great stores inside. We always enjoy your artwork a lot when having a coffee on one of the terraces inside.

7points

Monika Soffronow 4 years ago

First, I need to find out what a "render farm" in New Zeland may be? To 'render' can mean "cover (stone or brick) with a coat of plaster" but a 'render farm' is a "group of networked computers devoted to rendering images, used typically in the production of computer-animated films". (As in "power costs for a render farm can run to millions of dollars a year"). And "Rendering or image synthesis is the process of generating a photorealistic or non-photorealistic image from a 2D or 3D model by means of a computer program. The resulting image is referred to as the render." I am a Dinosaur!

5points

Monika Soffronow 4 years ago

By the way, stunning! What was the CO2 footprint of it, given the apparent power cost?

4points

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Mel 4 years ago

This is amazing!!!

3points

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POST

Piet Zwanenburg 4 years ago

I life in Rotterdam, and me and my wife visit the markthal pretty often for the great stores inside. We always enjoy your artwork a lot when having a coffee on one of the terraces inside.

7points

Monika Soffronow 4 years ago

5points

Monika Soffronow 4 years ago

By the way, stunning! What was the CO2 footprint of it, given the apparent power cost?

4points

Load More Replies...

Mel 4 years ago

This is amazing!!!

3points

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6 Years Ago, I Designed A Huge Digital Mural For Rotterdam’s Markthal And It’s Still The Craziest Project In My Career

With a total surface area of 11,000 square meters, “Horn of Plenty” is one of the largest works of art in the world

The composition is dubbed “Sistine Chapel of Rotterdam”

Digital image depicts vegetables, fruits, animals, and architectural details, enhanced with special effects

Initial visualization

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