Have you ever wondered why most media outlets cover more of the grim aspects of society than those that bring more positivity to the world? According to Dr. Rasmus Kleis Nielsen, Director of Research at the Reuters Institute for the Study of Journalism at the University of Oxford, it is all by design.

In an interview with the university, Dr. Nielsen explained that a journalist’s primary objective is to “de-mask” powerful institutions and individuals and hold them to account.

Another reason reporters focus on negativity is that they are more drawn to events than trends. According to Dr. Nielsen, this approach tends to conceal the truth of the situation in its entirety. 

However, focusing on adverse events that have particular consequences for named individuals creates a human-interest story, which is good for business.

Of course, overconsuming the toxicity on the internet can affect our mood and mental health. That’s why Boston University researcher and marketing professor Carey Morewedge emphasizes the importance of balanced reporting. 

“In the long term, these sites may be better suited by providing more of a mix of positive info,” Morewedge told Vox in a 2023 interview. “Just thinking about what people do in the present may not capture their full preferences.”

Bentley's video below is a breath of fresh air from the gloominess that’s become prevalent on social media timelines. As expected, people in the comments appreciated his focus shift.