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30 Times Brazen Companies Shrunk Their Products For The Same Or Higher Price And People Exposed Them Online (New Pics)
No, it’s not your mind playing tricks on you or another unexpected growth spurt, dear Pandas—those products you’re buying at your local supermarket or fast food restaurant are genuinely getting smaller. Welcome to the weird world of shrinkflation, where ethics goes out the window, your purchasing power takes a nose-dive, and everyone’s grumpy about corporate decisions once they figure out what's happening behind the scenes.
The r/shrinkflation subreddit collects some of the most egregious examples of product sizes shrinking but the prices staying the same (or, in some cases, rising). Scroll down to check out the very worst offenders that people spotted out in ‘the wild.’
Bored Panda reached out to Matt Johnson, Ph.D., a consumer psychology specialist, host of the human nature blog, and the author of ‘Branding that Means Business,’ to learn about shrinkflation. You'll find our full interview with him, including why it's so important for businesses to be transparent with their customers, as you scroll down below.
This post may include affiliate links.
#1
Pret A Manger Taking Out The Main Bit
Sergy Yeltsen 2 years ago (edited)
Not just wrong. It's a deliberate effort to mislead the buyer. Legal scamming, this should be against the law.
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Kimba 2 years ago
I've noticed the same thing at Canadian and US airports with both pre-made sandwiches and wraps. Never again.
ninjaTrashPandaBoom 2 years ago
I always give them a light squeeze to see what's actually there. Peek under the label too.
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Jrog 2 years ago
They became famous in the early 2000s for being a healthier choice for lunch break, snagging the niche of people (mostly employees and travelers) who did not want unhealthy fast food, expensive traditional restaurants or low quality company canteens. Part of their selling point was use of seasonal vegetables and recyclable wrappers, while behind the scenes there was debatable working conditions and rampant anti-unionism. Food quality tanked fast after ownership was moved to a German investor fund.
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Richard Wareham 2 years ago
They have not taken out the main bit! What on earth would they do with the 'middle bits'?They have always packed wraps in this deceptive manner. I bet the weight has been reduced, but not the price though.
Consumer psychology specialist Johnson explained to us why businesses might choose to reduce package size instead of raising the sticker price.
"The temptation for companies to engage in shrinkflation is clear. While customers will generally notice a price increase, and are sensitive to that change, they’re much less likely to notice a reduction in the volume they’re actually consuming," he told Bored Panda via email.
"Consumers will feel as if they’re still receiving the same value, when in reality, they’re paying the same amount for less product."
RELATED:
#2
The Shrink Flation Of Quality Street Over The Years Is Truly Embarrassing
Take me to dinner first 2 years ago
The fact that you keep their package since the 80s should put you in the brand's vip list
Robert T 2 years ago
Quality Street tins are much like Royal Dansk sewing kits, only they usuaully contain either cakes of biscuits. The new plastic "tins" are rubbish.
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rullyman 2 years ago
The original one you could use for a whole decorated cake. The modern plastic ones are so skinny that they're only good for brownies. I think they're in cahoots with the plastic ware companies that make cake storage
Stephen Smith 2 years ago
I have a few of them in the garage for screws ect.
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Lemme get the lemons 2 years ago
How disappointing.i like those. Pandas, which is favourite quality street?
CaptainFluffy 2 years ago
Used to be purple but I had one last Christmas and it was horrible. All of them seem sickly sweet, and not in a good way. Don’t know if my tastes have just changed due to age or the quality has plummeted.
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Danish Dynomummy 2 years ago
I normally buy the big 1,5 kg tins in Germany. They fit a lot of sewing kit lol
#3
Apparently 15oz Is "Bigger Size, Better Value" Than 18oz
Bouche, Audi, and Shyla, oh my! 2 years ago
They should rename the company Slime.
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However, Johnson noted that shrinkflation is, in many ways, a high-risk tactic. "If they pull it off and consumers don’t notice it, they’re able to increase their margins while maintaining the same sales, and thus, increasing their profitability," he said.
"But if consumers catch on to it, it can reflect very poorly on the brand, and risks damaging long-term sales. Consumers aren’t fans of higher prices, but at least the transaction is made transparent—they know what they’re paying, and what they’re getting," the consumer psychology specialist said.
"Shrinkflation is more subverted. It intentionally misleads consumers into thinking they’re getting more than they are actually are. Should consumers catch on to this, this dishonesty will be reflected in a much more negative perception of the brand."
#4
Spotted Mid Changeover
sbj 2 years ago
By the look of the face of 'Mr Pringle' on the new can even he can't believe the audacity
Nonesuch 2 years ago
The new Mr. PRINGLE is wearing headphones. Not just a reduction in the amt of product, but some slick advertising to appeal to the masses
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Lorraine 2 years ago
Size of the can is irrelevant if we don't see the weight. A few posts below we can see the top is empty so this really makes me wonder.
Jrog 2 years ago (edited)
I thought so, but checked and they actually reduced the weight from 200g (long tube) to 165g (short tube). Price is mislabeled.
Load More Replies... UselessKnowledgeFont 2 years ago
Yup! Can no longer reach in with an adult hand either!
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MR 2 years ago
What's the weigh on the two cans? Just because one is shorter does mean it contains less. Chips (and chip like snacks) are sold by the weight, not the size of the packaging.
Craig Boddys 2 years ago
This was done due to a change in government legislation on pack sizes / portion sizes of pruducts high in salt or sugar. It was forced onto the companies.
Jennifer Clark 2 years ago
Yes, but they kept the same price on the new smaller cans
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#5
The Way They Switched The Millilitres And Grams Almost Tricked Me
CouchChihuahua 2 years ago
Smart tho, gotta admit, since most ppl don’t read the small print
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Sivi 2 years ago
Yeah I kind of found out while baking a big batch of cookies & muffins >:/. Takk skal du ha melange
RosenCranzLives 2 years ago
I blame the Spacing Guild for this one. Their 'Navigators' are way to high maintenance.
Kim Lorton 2 years ago
So they decided to make 500ml 450 g and then changed it from 450 gm equals 520 ml thats like new math in rhe USA… a bunch of bull hockey. You ised to jist add and subtract.. easy then new math came along and now there is 10 new steps to get the same answer!! BS!
#6
Attraction Of Unprecedented Generosity From S7. Chicken Sandwich
OwenHasADHD 2 years ago
I’d sooner eat the handwipe than whatever that crime to food is.
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Rostit . 2 years ago
yeah but this is a russian airline. They support genocide and murder of neighboring countries. glory to Ukraine! Death to putin.
Sara Wilson 2 years ago
Went to the airport recently and a sandwich like this they were really selling them for $16!! Just a sandwich. Nothing else! Not even from a deli! From one of those "newsstand" type stores. And a 20 oz soda was $4. That's the REAL reason u can't bring food and drink into the airport anymore. It's so they can charge u whatever they want
H.J. carlson 2 years ago
This should be top News and exposure to consumers! Boycott this ripoff!!
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Petra Schaap 2 years ago (edited)
thats not shrinkflation thats just a scam. and i would want my money back.
According to the specialist, transparency is almost always the best practice. "To help consumers come to terms with this, they could attempt to be upfront about this downsizing and even to frame 'less' as positive," Johnson pointed out that creativity can help turn these tough situations into opportunities.
"For example, framing a smaller volume product as 'minimalist,' or in the case of perishable goods like milk, to emphasize how it’s less likely to spoil. There are many ways to attempt a more positive framing, but transparency to the consumer is paramount," Johnson told Bored Panda.
It might have been your fave packet of crisps getting slightly smaller (hi!) or a fancy brand of chocolates that seem to have fewer tasty treats that first tipped you off about the existence of shrinkflation.
Or maybe it was the sudden realization that it’s just 10 delicious double-glazed donuts you’re buying, not the usual dozen… or the fact that your top burger place (you know, the one you recommend to everyone) seems to have added a Shrink Ray(™) in the kitchen. Shrinkflation can be subtle. And it's infuriating if it's kept secret.
#7
On The Right The Normal Toblerone And On The Left The New Shrinkflated Toblerone
RN 2 years ago
That's old. They came back to the initial design. Public reaction was kinda sharp. But yeah, they'll be moving production in Slovakia so it won't be called "of Switzerland" anymore. Also no Matterhorn image anymore. Also worse chocolate, in all likelihood. So if you want a memory of what Toblerone was, eat one now.
Rick Seiden 2 years ago
The announced this was happening and explained why, though. They didn't try to hide it and get caught. They said they can't produce the chocolate at the same price point and maintain the quality, so instead of lowering the quality, they are reduce the amount of chocolate you get.
Merry Nethery 2 years ago (edited)
It wont even taste the same...see how the nougat is spread all through the peak? The best part is the honey nougat followed up with the peak. I am so upset to see this! I hear it is no longer being made in Switzerland now. SAD!
#8
My Allergy Pills I Still Have To Pay The Same Price
Kimba 2 years ago
I've noticed this kind of packaging with gum for a few years now too. First it was one spot. Then another. And then another.
NotPicky 2 years ago
This makes me furious. We have enough packaging waste in this world.
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V Martinez 2 years ago
Same with my cold meds. At this point, not only are they being wasteful, I feel like they're being jerks, and just rubbing in our faces.
Craig Boddys 2 years ago
It IS a waste of packaging, but also enables the same packaging to be used for multiple products that may or may not have different quantities per pack, therefore keeping overall costs down and as a result prices in stores stay a bit lower. 99% of the time, its either cut costs OR be environmentally friendly. A s****y choice to have to make, but thats the way it is. The mega rich, and the worlds governments, could do something about it, but they choose not to so they can maximise their or own profits.
Shankshaw Redeemer 2 years ago
And the cost to the companies to replace the automated machinery for product changes is quite steep. I worked at a famous mayonnaise --think southern-bred recipe it has twang--packing plant in maintenance, and the cost of the machinery was through the roof!
Load More Replies... Sara Wilson 2 years ago
I don't understand why companies think this will b ok with their customers
Jane No Dough 2 years ago
Is there a different brand you could buy? The best revenge is to stop giving them your money.
Lawrencium 2 years ago
The worst is when you have to buy allergy meds at the little convenience stands inside of hotels: slightly inflated price but otherwise same brand, same size, same packaging, but with literally only one pill.
Timbob 2 years ago
Have any of you determined at what point you will stop buying those products ?
ninjaTrashPandaBoom 2 years ago
They are going to keep pushing the limits until their consumers say "enough is enough."
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linda Lavin 2 years ago
I bought some, and looked over the pkg to see if foil backing was broken. Made me question if I had taken some and had forgotten.
#9
Chocolate Digestives Disappeared Off The Shelves For 2 Months, Then Came Back 27% Smaller
Tucker Cahooter 2 years ago
McVities have, in Australia at least. Product made in the UK but packaged in Oz. Used to be 400g but the packaging is now 355g. The Woolies website even has listings for both sizes but of course the 400g one is now "out of stock"
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Marin Arri 2 years ago
The one advantage of the smaller digestive is that it fits into my tea cup (yes, I dip my digestives -- and ginger snaps---) into my milky English tea.
Jane No Dough 2 years ago
Cookies sorta, if you've had an "Animal Cracker" or "Maria" cookie, they're the closest in taste.
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The r/shrinkflation online community is home to nearly 64.2k internet users who discuss the murky practice of corporations reducing the size of their products while still charging customers the previous price.
The photos they share are real-life evidence that this effect is actually happening in stores and isn’t just some theory. And most of you Pandas reading this probably have anecdotal evidence of shrinkflation in action from your own trips to the grocery store.
Investopedia attributes the coining of the term shrinkflation (also known as ‘package downsizing’ in business) to British economist Pippa Malmgren. Shrinkflation is a response to rising production costs or increased market competition, and this subtle tactic is most often used by companies that sell food and beverages. However, there is the risk that consumers will be put off by the brand if they notice this happening.
#10
Nothing Is Sacred
ninjaTrashPandaBoom 2 years ago
They're making a killing by taking out that piece and charging the same.
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Kim Lorton 2 years ago
Id pay for the increased price, not all the time, but for goodness sakes, DONT LIE ABOUT IT!!! Or cheat us!!
V Martinez 2 years ago
My cold med capsules look similar. A couple years ago, there was a full sheet of 12 doses. Now it's 10, with 2 empty spots. I feel they keep the empty spots to rub it in my face. Jerks
V Martinez 2 years ago
My bad, saw a post for meds further down, should have put this there. Sorry folks.
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Slipstream 2 years ago
I've seen this in B.C. Canada on double packs of gum with "18 pieces" in total, meaning each of the 2 gum inserts will have 1 piece missing. 2 x 9 = 18. I guess they can't afford to give the extra 2 pieces unless they raise the price. Oh, wait! They did that as well the sneaky buggers!
Brazen 2 years ago
Bubble gum flavor with a hint of mint. It's weird, but not horrible.
Load More Replies... #11
Just Opened This Pack Of Pringles It's Just Disappointing
Take me to dinner first 2 years ago
Yeah but at least it shows the weight, not amount, so it's not like it changes anything
Pamela24 2 years ago
Sure, but you can't expect me to remember how much a can of Pringles used to weigh. And the packaging is trying to mislead you to think there's more inside than there actually is. I feel like the companies are making an idiot out of me and I don't like it.
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Paul Gerrard 2 years ago
They used to be bigger. They get smaller smalller and....cost more. No thanks.
Lesbitarian Lady 2 years ago (edited)
They think all of us consumers are idiots and can't figure these things out. But, since we do pay and consume anyway, they continue to do these things
Duuuuuuude 2 years ago
I'm calling BS on this one. I put a full sized pringles in my lunch for work every other day. It's never this low when I open it. Also the first few are always broken. This person has eaten half the can before taking this photo.
#12
Why Shrinkflate The Package If You Can Just Put Less Product In The Same Box
H.J. carlson 2 years ago
They'll blame it on the shortage of materials... like they're doing with everything else!😠
Cynthia Carter 2 years ago
Not only are there fewer sheets, they're smaller too. 😡 This is why middle aged and older folks are grumpy.
Ken Beattie 2 years ago
No they're not. They literally both say 20.8 x 21.3cm. What would be interesting would be whether the weight is different. It's possible they're using thicker tissues. Something I'd prefer since some brands make tissues that are too thin.
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According to Investopedia, shrinkflation is a form of hidden inflation, and companies rely on the fact that many of their customers won’t spot a decrease in package size, even if they might spot rising sticker prices. All of those reductions in size and quantity quickly add up, resulting in more savings and profit for the business.
The fact of the matter is that most shoppers don’t check the size of a product and, instead, focus mostly on its price. It’s only after a few rounds of shrinkflation (and possibly some of your friends grumbling about how there’s even more air than crisps in the pack) that we might finally grasp what’s going on.
#13
Costco Kirkland Signature Toilet Paper, Sheet From 2023 vs. 2022
Jesha 2 years ago
OH MY GOD RIGHT? I was going insane with the punch through. It's just not as effective and I have no idea where to get proper shittickets.
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Curry on... 2 years ago
They print on the outside of the package that even though there are fewer rolls in the pack, they are double in volume, so instead of 4 rolls, . they say it's 8. I don't know how they get away with that legally.
April 2 years ago
I'm also tired of toilet paper and paper towel math. "4 = 12!" And "12 = 48!" So annoying.
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Robin Roper 2 years ago
Yes! TP size changed about 3 years ago. It's a full inch (2.5'ish cm) less wide.
Helen Taylor 2 years ago
Also, their toilet paper and paper towels have gotten really, really thin. Have to change brands.
#14
David’s Tea, Such A Dramatic Difference…
Mike Fitzpatrick 2 years ago
2 words, MAKE NOISE. This is where SM can be something other than an annoyance. When enough people get together and call this out something will happen.
Chris Sprucefield 2 years ago
45% of the product left, and you hope it will taste the same? There's nothing like hope, eh?
#15
Shrinkflation At Its Finest
StumblingThroughLife 2 years ago
They try to say it's healthier for peeps .... prob true, but even healthier (£$) for the manufacturers and retailers.
Becklass 2 years ago (edited)
If they’re only doing it to be healthier then it should also be cheaper. Anything but the chocolate 🥹
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Adriano Malachias 2 years ago
When was I was a kid ac chocolate bar was so big that I could share withy classmates
The Original Bruno 2 years ago
Here in America, candy bars have been between 1.5 and 2 ounces since time immemorial... but now they have double-size, and snack-size, and all sorts of other sizes, too.
Lesbitarian Lady 2 years ago
They should have just changed the name of it to Crunch....lost the "ie" in smaller size
Based on the findings of the UK’s Office for National Statistics, a jaw-dropping 2,529 products decreased in size between 2012 and June 2017. During that same period of time, merely 614 products became bigger. This shows just how common package downsizing is among food and beverage businesses.
#16
Shiny Stickers Can’t Fool Me
Craig Boddys 2 years ago
How? How the hell is it "audacity"? It says new size, it IS a new size. Also, it look to me as though the sticker has been peeled off the bigger one and put onto the smaller one by the person taking the pic.
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Bouche, Audi, and Shyla, oh my! 2 years ago
New size! Because we're not buying enough yachts, and our employees refuse to work for no wages!
StumblingThroughLife 2 years ago (edited)
Our 500g Coffee Mate has lost 50gs. And the 1 kg tub has lost 200g. They changed the shape of the tub to tall and thin, instead of medium and squat (UK). But when you look around, no product is safe from the Less for more. The only way this will stop is for people to - at least - boycott products we can do without because this isn't going to stop. They try to say less is healthier - then show their colours by constantly ramping up the price as well.
Timbob 2 years ago
I’m more interested in the Australian roasting ! Is that a thing ? And should we be worried about poisonous parts ?
Bookworm 2 years ago
A quick Google search suggests that it is a thing. Apparently Australian roasted coffee tends to be lighter and more caramel than typical U.S. coffee.
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Donald Holder 2 years ago
It says 'new size'. It doesn't say larger size or better buy like a lot of them do.
#17
New Cottee’s Jam!
Michael P (Perthaussieguy) 2 years ago
My local supermarket has always had two sizes of these. Not sure the issue here
Elita One 2 years ago
Not anymore in Aus, use to only be able to buy the large jars, now they're only small with the same price as the large. It's the same with all the canned/jarred/packaged stuff over here.
Load More Replies... Kim Lorton 2 years ago
I would make my own. Get the fruit a lot of it, pectin etc. and the recipe. Its not hard. My mom made refrigerator strawberry jam when they would come i to season. Store it in our old fridge in the garage. We then had it all year long !
#18
Added A Roll From A New Package Of Toilet Roll
My O My 2 years ago
Ok, this one may be tighter rolled up. They do that in gernany. You can see the "price per sheet" on the shelf
Ken Beattie 2 years ago
Could also be that the "bigger" rolls started that size but have absorbed moisture from the air and expanded over time. Or that they're a different "model" eg: 2ply vs 3ply.
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Mike Fitzpatrick 2 years ago
That's a great example of TP math-1 roll = 75 rolls (lol). You just have to find the right package. 😂😂
It can’t be understated just how tiny some of these changes are. The Guardian reported back in 2021 that Walkers cut two packets of crisps from its 24-bag multipacks while keeping the price stable at £3.50. Meanwhile, KP peanut bags, which cost £2.50 at the time, were reduced in size from 250g to 225g. These are all changes that your regular shopper, who’s rushing about, might not spot in their day-to-day visits to the supermarket.
#19
New 'Xl Pack' Fabric Conditioner
Kathryn Baylis 2 years ago (edited)
Reminds me of a psychological test, where they show two containers, one short and wide, and the other tall and narrow, which contain the same amount of liquid. They then ask the test subjects which container has more liquid in it. A lot of people are fooled by the taller container, thinking it has more. They need to take consultant psychologists out of advertising and changes in product packaging. I for one am really sick and tired of being psychologically manipulated like this by corporations. Aren't you?
Tucker Cahooter 2 years ago
I remember seeing that in a psychology text book. They had a child stand in front of two identical beakers containing the same amount of liquid then pour one into a tall cylinder and have them point to which one has more, and of course they point to the large cylinder. But I never saw them try the reverse (i.e. pouring tall cylinder into short beaker) and see what the child subject says
Load More Replies... Craig Boddys 2 years ago (edited)
We sell this where i work, the one on the left was replaced by the one on the right. Get your facts right before you post lies.
Meh 2 years ago
I literally done a shop in Iceland this morning and got sent the skinnier bottle...they aren't lying. Maybe your shop still sells the old chunkier bottle?
Load More Replies... Shankshaw Redeemer 2 years ago
I always wondered why there are fewer washes with detergent that includes fabric softener or some other added "bonus." What's the difference in total amount anyway if you don't use the measuring cap included with the bottle?
Cheryl Ramsay 2 years ago
I have never used fabric softener. I wash my clothes then put them in the dryer with 6 woolen dryer balls. My clothes come out soft and fluffy!
#20
The Fries Are Thicker Than The Burger. Burger King, Jr. Whopper
Jon Mock 2 years ago
Uhh, no, they ate almost all of it. Would you expect it to still be all fresh looking after he'd had a grip on it shoving it in his face?
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Doodilydoo 2 years ago
Just one more reason to stop eating fast "food" it hasn't been real food for a long time
#21
My Dad Sent Me This, He’s Very Passionate About Shrinkflation
Probably the most obvious way to protest against shrinkflation is to stop buying brands that reduce their product size. You can, instead, buy their competitors’ products (which, hopefully, haven’t been getting smaller either!) or decide to boycott the product entirely. However, it’s far easier for most people to switch to a cheaper brand of crisps or chocolates, or peanuts than it is to give up these guilty pleasures altogether.
#22
Life Brand Long Panty Liners Used To Be Wide Enough To Cover The Width Of Your Panty Crotch. If You Have A Period, Don’t Worry About Pink Tax Any Longer. Shrinkflation Is Doubling Down On You From The Other Side
Sergy Yeltsen 2 years ago
How much of a corporate POS do you have to be to do this? Shows that it's nothing but a puerile, pathetic company putting the needs of it's fat, bloated shareholders first.
GreggsCrazyPanda 2 years ago (edited)
you forgot to add Male, although I guess some men could find a use for them. I would like to think women wouldn't do this to someone in the wake of the red tide.
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Catastrophisticate 2 years ago
Whoever decided this change was a good idea was probably also the person who decided no bras over cup size B could be cute.
WFH Forever 2 years ago
It's the same person that decided the bigger the cup size, the fewer options you can find. I drive 150 miles to buy my bras because I can't go without one (36H).
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Weasel Wise 2 years ago
Shouldn't this be blurred? How will anyone recover from seeing a sanitary napkin.
Biscuitbot 2 years ago
Another commenter downvoted and hidden for literally no reason. Added to say thanks for the comment Molly, I use a cup and cloth pads and they're both great!
#23
What $15usd Buys You At Dominos In Australia Now. This Is A "Large"
Doodilydoo 2 years ago
They put so much pepperoni on! That's 10 times more pepperoni than domino's gives us here in the states
Elita One 2 years ago
Use to have a Dominos pizza every Friday when I was a kid and they were big, stopped for a few years, had one on a trip and couldn't believe how small it was, barely any toppings and thin crust. Not worth it, make your own pizza, dough is easy to make and you can freeze it.
Molly Whuppie 2 years ago
Can confirm. The last few thin and crispy ones we bought were fairly burned too.
Ken Beattie 2 years ago
Should also point out that's not a standard pepperoni from Dominos Australia, it's at least double, maybe even triple or quadruple pepperoni. You're lucky if you get a dozen maybe 15 slices. There's a reason I try to buy from the one remaining non-chain pizza shop. This amount of toppings is standard for them and this size pizza is called "regular" and it's about $10US. They also have large and family sized that are even better value for money.
#24
Not The Oreo Filling! Damn Shrinkflation!!!
Kimba 2 years ago
It's already been like this for almost 10 years. :( The double-stuffed ones look close to the original amount of creme inside.
Robert Trebor 2 years ago
Want to make a product called 'double-stuffed', just reduce the original by 50%, et voila!
Load More Replies... Jacob B. 2 years ago
It was a while back, when "reducing fat" was all the rage. Friend of mine bought some Oreo's and the package said "1/3 less fat". Had an older package and went to compare, didn't see any difference in the ingredients but, calories, etc. was less....then he looked at the serving size, it went from 3 cookies to 2.
JuniorCJ82 2 years ago
I think they're talking about the size of the dollop, not the thickness (e.g. it probably used to go further to the edge of the cookie).
Robin Roper 2 years ago
I actually scrape the filling out and just eat the cookie. Maybe I need to find someone to give my uneaten filling.
Asian Lisa 2 years ago
I'm the same as you. Never cared much for the creme. Glad to know I'm not alone
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Awesome Rob 2 years ago
The cookie part sucks too. Used to do the twisting easily & now damn near everyone of them break.
Unnamed Hooman 2 years ago
So accurate! Except at one point I got a pack of regular oreos that were double stuffed and I paid regular price so a win win
Though if you feel like most or even all businesses are, at this moment in time, being exceptionally sneaky, it might be best to cut back. At least for a while, until they come to their senses. Vote with your wallet!
With people paying the same (or more) for less, money can feel tight for many families. We’ve covered on Bored Panda before how everyone can cut back and budget better when it comes to their groceries. You could, for instance, cut back on red meat to help balance your spending, and choose to go for other sources of protein.
#25
That Packaging
Kim Lorton 2 years ago
We did cut back and also have had a container garden for two years now.
#26
Oreo Changed Their Row Direction And Decreased Net Weight. Price Had Been Steadily Increasing As Well
Sue User 2 years ago
I was grocery shopping yesterday. Oreos are close to $5. All the cookies snacks are so exoensive, even Littke Debbie, which us the lowest of the low. At least they are making it easier to not indulge in junk. Why spend $5 on potatoe chips when i can get a package of blueberry and a package of strawberries for same price?
Jane No Dough 2 years ago
Their already jacking up all the fruit and veg prices "due to devastating droughts". That's doubling the already doubled prices from 2022's gasoline hikes.
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Jane No Dough 2 years ago
Glad somebody said it, never liked Oreo's lousy fake tasting chocolate.
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#27
The Amount Of Cinnamon Toast Crunch That Comes In The Box Now
Bouche, Audi, and Shyla, oh my! 2 years ago
Audi is much like this cereal-- lacking weight, but plenty of volume.
The Original Bruno 2 years ago
Also, taking the bag out of the box allows the bag to bulge outwards.
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Ken Beattie 2 years ago
Here are your alternatives; Less plastic: contents are more likely to be crushed, Paper packaging, contents less likely to be crushed, but they now have a use-by date measured in weeks not months. Pick one.
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H.J. carlson 2 years ago (edited)
Bull pucky! There was less there to begin with!! 😠
Load More Replies... Cynthia Carter 2 years ago
This has happened with crackers too. Haven't bought dry cereal in decades.
Next, choose to buy items in bulk and at a large discount. Of course, your fridge might not be able to fit all the groceries, but if you cooperate with your family, friends, and neighbors, you can all stand to save some dough. Meanwhile, keep in mind that so long as you freeze food the right way so it doesn’t spoil, you won’t be sacrificing its nutritional value. And remember, just because a fruit or a vegetable might not look ‘presentable’ doesn’t make it less delicious if you plop it in a stew or throw it into your wok.
#28
Does This Count?
Jared Robinson 2 years ago
WTF it's literally just a shot of sugar syrup into carbonated water. It only costs the company maybe half a cent for each cup of soda. The cup itself is usually 100x more expensive then the actual soda is.
Christopher Barnhouse 2 years ago
That's the producing companies cost, not the sellers cost.
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David 2 years ago
this is kind of ironic. the reason "FREE REFILLS" became a thing is because there is a lot of up charge on soda compared to what it actually costs. It gives the illusion of something free to get you in the door but costs them very little. And actually costs them even less since many places are charging you $2.50 or more for the soda so in a sense you already paid for the refills with your first glass.
Big Chungus 2 years ago
They charge almost 4 dollars for a soda at most places, I better be getting free refills lol
Zelda Sterling 2 years ago
I don't know how much it costs in places outside of the U.S., but prices for soda in the stores are now sky-high.
Andrew Galinauskas 2 years ago
Yeah man it's gone from 18 cents a cup they charge 2.49 for to 24 cents they now charge 2.89 a cup they just can't swing the free refills anymore.
Kim Lorton 2 years ago
Yeah and now they lose the parent vote as to where they eat and drink! Cheaper to buy ready made burgers, easy to cook, and freezer fries, make it fun for the kids, wrap the burgers in wax paper, do a plastic cup for fries or a paper cone, put them on the floor on cushions with a sippy cup of sprite and have a good time!
#29
Shrinkflation Combined With Price Bump = Absolute Greed
Mørkesverd 2 years ago
It's slightly concerning how close that is to "Back stabbing fish". I don't know, maybe it's just me...
Ian Webling 2 years ago
I like the "practically boneless" part. Translates to "eat with caution and apprehension".
sturmwesen 2 years ago
I never had one with bone bits in it, I guess it's for insurance.
Load More Replies... sturmwesen 2 years ago
Not necessarily the same product. I bought Backfisch Stäbchen by mistake and they have a different outer layer made out of dough, not crumbles.
Kim Lorton 2 years ago
Fish been cutting back and they lost so much weight, their “fingers” have shrunk!
#30
Definitely No Water Added To This Ground Beef To Increase Weight /S. Not Sure If This Fits But It’s A Crappy Practice Either Way
WindySwede 2 years ago
And OP does know that meat contains somewhat 70% of water to start with?
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Stygtand 2 years ago
In denmark they call it a neutral marinade. Fancy way of saying saltwater. They do it alot in chickens and whole meat cuts
Ken Beattie 2 years ago
Some of the shops in Australia have started labeling meat as "moisture infused" which means pumped full of brine. The claim is that it makes for juicier meat. The problem is you're paying $20-30 a kg for extra water and a little salt.
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unfilteredCigarette73 2 years ago
This is why I buy some chuck roast and brisket and either have the butcher grind it for me or break out grandma's old meat grinder and do it myself
James Phetteplace 2 years ago
I witnessed shrinkflation for years in grocery - this is nothing new. How we knew it was happening? Every new package size change came with a change in UPC. As soon as a product we had carried for a long time stopped ringing up at the register, it was bc the new UPC hadn't been added to the point of sale database. Nine times out of ten it was because the manufacturer reduced the package size, and didn't inform anyone at the retail level. There are manufacturers that self-distribute; they manage and stock out their own products (potato chips for example).
PunnyPanda 2 years ago
That's why meal kits with chicken are complete trash. They're pumped full of so much water that the chicken disintegrates while just adding it to the pan.... Ugh
Barbara Baldwin 2 years ago
When ground beef goes on sale, don't buy it. Water is added to the meat in the grinder
Have you ever noticed any shrinkflation in your local area yourselves, dear Pandas? What are some of the most egregious examples of package downsizing that you’ve stumbled across? What’s your first reaction when you realize what’s going on? Share your thoughts in the comments.
In the meantime, if you’d like to see some more times companies thought they could get away with reducing product sizes, check out Bored Panda’s earlier features here and here.
#31
When Fast Food Is No Longer Fast Nor Cheap. I Was Shocked To See How Much More Expensive These Food Items (Exactly The Same) Were With A Coupon Then Last Month
Molly Whuppie 2 years ago (edited)
In Australia our Dominos have started charging for "upgrades" when you use a coupon. It used to be you could get ANY side with a "1 pizza and 2 sides" coupon for the coupon price, but now the only side you can get is garlic bread or pepsi. Anything else is an extra $2 per side. So that $29 coupon (the price has also gone up) with upgrades is now a $33 coupon which is actually the normal price without the coupon. I just put in an order to test it without checking out, and using the coupon it says "You Saved $0.24"
The Original Bruno 2 years ago
OMG! The checken sandwiches went from 2 for 6.95 to 2 for $7. JK... some to fthese are massive.
Annymoose 2 years ago
We stopped eating fast food or eating out all the time and do meal planning and strategic grocery shopping - saves about 900/mo. Nine hundred. Eating out is a scam.
Annymoose 2 years ago
It sounds like a ton but it was one daily fast food lunch for one adult, once or twice a week for the other adult, and a few times a month and a sit down dinner at a restaurant for the family once or twice a month. "it's quick and cheap" then we did the math and no it's not.
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#32
What A Popular Western Food Joint Thinks A 12 Dollar Burger Is Supposed To Look Like
A B C the Third 2 years ago
It fled the scene, accompanied by lettuce, tomato and cheese.
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LokisLilButterknife 2 years ago
I don't think men are going to Hooters for their quality burgers...
#33
650ml -> 550ml, But Costs $0.99 More
Carrie B 2 years ago
It's one of many types of mustard, and it's awesome on bratwurst and corn dogs.
Load More Replies... #34
An Example Of UK Food "Shrinkflation". Same Product, Smaller Packaging, Increased Price
#35
Using Shrinkflation To Deceive Customers
Megan Curl 2 years ago
Personally, I buy the huge refill anyway, and have been reusing the same sprayer for 3 years.
Majungasaurus 2 years ago
One has almost half the product but the package is made to look the same size :( companies are always trying to get us to give them more money
Load More Replies... #36
Big Mac
Rob Chapman 2 years ago (edited)
This one is well known to be misleading. The top image compares vintage packaging (which shows how wasteful the 70's packaging was ). The bottom image compares a standard Big Mac (on the right) to a Mega Mac (on the left, which uses a Quarter Pounder sized patty and bun).
#37
This Is What $3.59 Worth Of French Fries Looks Like
MotherofGuineaPigs 2 years ago (edited)
Are these potatoes harvested by vestal virgins, on the equinox in some never heard of village?
Mike Fitzpatrick 2 years ago
All of this. I buy the frozen ones (tots and fries) and put them into little zip lock bags. Heat them up as I need them and it saves a ton of money. They're really tasty too, especially the Rally's seasoned fries!
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Deborah Rubin 2 years ago
At 5 Guys the small order was more than I could eat. And I could eat a lot.
#38
My Mom Just Found The Left Package In Her Storage, She Bought It About 2 Months Ago And Forgot About It. The Right Package Was Bought This Week
#39
Same Exact Box Size But 17% Less Aluminum Foil
BlackestDawn 2 years ago
Anything can be "great value" depending on what you compare it with.
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#40
One Of The More Well Hidden Examples Of Shrinkflation
#42
$2.45 For A Slice Of Cheese?
mooshoflove 2 years ago
I had C-Dif a few years back.. now I cant eat meat or dairy, (unless I was sharp stabbing pains in my tummy). Guess I should count myself lucky
Krd 2 years ago
Look into fecal transplants. Would probably cure that right up.
Load More Replies... Paul Gerrard 2 years ago
Its now $2.65. keep up. Its been a week. Maccas ailustralia. Just before it closes
Leolynn Cauthron 2 years ago
Not even real cheese. It’s sliced fake cheese that may or may not have any actual dairy. It’s mostly oil based.
#44
Wendy's Regular Patties Turned Into Junior Patties, And Junior Patties Turned Into Whatever The Hell This Is
#45
Approximately 3 Cups Worth Of Empty Space
#46
What Is This Bro
Betsy Ray 2 years ago
The Fresh burger/California burger (?) did! It had lots of lettuce, tomato and onions. Really good. Then it was gone. 😞
Load More Replies... Weasel Wise 2 years ago
Right? Cuz everything you see in advertising is exactly what you get and not a photoshopped representation.
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RKBJR82 2 years ago
They used the wrong patty. They used a 1/10 patty instead of 1/4. The 1/10 patties are for small hamburgers and cheeseburgers.
Sam J 2 years ago
I was going to say something similar. I always get Quarter Pounders when I'm at McDonald's and the patties are larger than this. This definitely looks like the hamburger patty.
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#47
Pillsbury Toaster Strudels Are Pathetically Small Now, Barely Any Frosting Comes In The Packets Now Too
#48
There Used To Be 3. Same Price
Weasel Wise 2 years ago
Why outside of the terrible US do so many countries wrap every fruit or veggie in plastic. Europe especially. Boasting of being progressive in everything and then can't figure out that wrapping every piece of produce in plastic is whole unnecessary and creating waste that doesn't decompose. Er....I mean Europe is perfect in every way.
Charity Angel 2 years ago
Don't even. I rarely do my own shopping any more because I'm disabled, but I managed to get out last week and went to the supermarket. Literally everything was in bags rather than loose, except for onions - and the loose ones were all off. What am I going to do with a kilo of carrots? I only want two!
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Lilla Michella 2 years ago
There should be a law against selling two peppers in a plastic bag! 😤
Craig Boddys 2 years ago
Packet is open at the back, one has been taken out. They wont pack them as loose as this because if they do, they get damaged in transit. B******t pic.
Remi (He/Him) 2 years ago
Doesn't the price per kilogram on peppers vary depending on the time of the year and such where you are?
#49
Work In The Hotel Industry. Our Colgate Amenities Went From 24 Grams To 4
Leonard Hamers 2 years ago
I think this is actually a good new design. Less plastic and enough to brush your teeth ...
Weasel Wise 2 years ago
I don't see how it'll be less plastic. You'll have to replace the smaller toothpaste multiple times to get the same number of brushes and multiple packages used doesn't mean the amount of plastic magically decreases.
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#50
Hollow Candy Canes From Target
Michelle Reynolds 2 years ago
Screw Target. They have ALWAYS been high and their quality sucks.
#51
Girl Scout Cookies
WJW _ 2 years ago
How did the number of cookies in a serving go down and the calories stay the same? Total fat grams went up in 2016.
Majungasaurus 2 years ago (edited)
Same with Girl Guides in Canada. When I was a Spark/Brownie/Guide, it was $3.75 a box. I think they’re like $7-8 now. Hard to fundraise when people don’t want to pay that much :(
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Michelle Reynolds 2 years ago
I noticed this too. I refuse to pay for these ever again. Sorry girls!
Majungasaurus 2 years ago
I would still buy them, because I care more about donating to the girls than getting ripped off on a box of cookies. But it still sucks for the girls if they can’t fundraise because they’re too expensive :(
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Anne Leibeck 2 years ago
you are looking at two different manufactures, Girl Scouts use ABC cookies and Little Brownie Bakery. Both manufactures use different recipes, you are not comparing apples to apples
Leolynn Cauthron 2 years ago
And there are fewer cookies inside and the cookies are smaller and the price goes up every year or two.
#52
But We Kept The Same Price!!
#53
Not Even A Dozen Cupcakes?!?!
Michael P (Perthaussieguy) 2 years ago
How many here can remember when the local baker used to sell a true 'Bakers dozen' rolls, cakes etc...
Jon Steensen 2 years ago (edited)
I don't see that the package says a dozen anywhere, so what is wrong with there not being 12 in there? 10 is a nice round number too, you know?
Brooke 2 years ago
Dude, these packages aren't even worth buying. 12 for $9 10 for $9. More like for $5 bucks. These bossed in these industries r sure nasty ppl. Straight up. And they r greedy. As long as the money goes to them. Life no longer matters to them. Only getting the money in. It's disgusting. They won't be coming to my party. I smh to them. God.
Betsy Ray 2 years ago
That's just a come on about the department. Still says cupcakes on the yellow label. I'm guessing you knew that.
Load More Replies... James016 2 years ago
Safeway is still a thing? They disappeared from the UK years ago when Morrisons bought them
Weasel Wise 2 years ago
One company buying another and just changing the name doesn't mean it disappeared. Very basic.
Load More Replies... #54
Wth Publix… Picture Looked Like The Frosting Covered The Whole Pastry. It’s The Reason Why I Bought It In The First Place. :-(
Bouche, Audi, and Shyla, oh my! 2 years ago
Pop Tarts are the same way. Oddly enough, I don't buy them anymore.
Heather W 2 years ago
I tend to heat them and put peanut butter on them anyway so I don't care about the frosting so much
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Lily bloom 2 years ago
I must say I do appreciate the off brands putting the flavor on the wrapper. Pop tarts does not and that annoys me.
MushroomHead22 2 years ago
rule of thumb... store brand will look worse than what fast wants you to think it looks like.
#55
The Bacon In Our Hellofresh Box This Week
#56
Ice Cream Has Been 1.5 Quarts For Years After Decades Of Being 2 Qts, Now Down To 1.44 😡
Sue User 2 years ago
Coffee used to be a full pound. Then went to 16, 15, 12, 11.5. Yesterday I saw a 7 ounch bag.
Christina McCain 2 years ago
What are you talking about? I don't see "squat" anywhere in this pic ...
Load More Replies... #57
25% Less, Same Price
#58
A Year Ago These Used To Be Enough For A Breakfast…
MotherofGuineaPigs 2 years ago
they want to make sure the cardboard taste of the puffed soy nuggets is over as soon as possible.
#59
Toothpaste: From 100 Ml To 75 Ml. Same Fu*king Price
TheReader19 2 years ago
I've noticed this shenanigans, and I'm pissed off; smaller and more expensive 😡
#60
These Were Bought A Few Months Apart. They Shrunk The Stick By 10% And Raised The Price 35%
A B C the Third 2 years ago
I'm seriously wondering how they determine this. And I know enough people who use 48/72 hour deodorant and start smelling after 5ish hours, so it's a lie anyways and highly dependent on the person and their body.
Load More Replies... #61
Chipotle Has Gotten Out Of Control
Doodilydoo 2 years ago
Because he's so angry about that wee tiny burrito!
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JJ K 2 years ago
@René Sauer ahh yes because everyone who’s on boredpanda happens to be from unreasonable-entitlement-land, your home country
Load More Replies... #62
Still "New" And The Same Price But 140ml Smaller
Craig Boddys 2 years ago
Its slightly more concentrated than before, so you need less. Get the same amount of washes in either bottle if used correctly.
#63
Saw This In The Wild At Walmart. Same Price/New Design But 50ml Less…
#64
Oral B Reducing The Length Of Floss In The Same Size Packaging 😡
A B C the Third 2 years ago
The new packaging wasn't big enough to fit all the buzzwords ;)
Load More Replies... #65
Batiste Dry Shampoo
Majungasaurus 2 years ago
It’s kinda crazy - if your hair is greasy, the powders absorb the oil and make your hair look fresh again (and adds some volume!) Batiste is my favourite brand but it’s like $9 at the grocery store
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#66
Reducing The Amount Of Syrup We Get Along With That Name Change
Shark Lady 2 years ago
Why though? It's a rebrand to move with the times, the product hasn't changed. Companies rename stuff all the time for a whole lot of different reasons.
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kybourbonpearls 2 years ago
My hometown just had a festival in her honor! She was an incredible woman!
Lilla Michella 2 years ago
Aunt Jemima has turn Pearl Milling Company.... but in this day and age, can't anybody be anything? 🤷🏽
Mimi La Souris 2 years ago
give me back uncle ben's too , i miss him :'( (i know about the background etc, but his face is part of my childhood, he looked so nice,)
Weasel Wise 2 years ago (edited)
"Go back to when white people using the faces and stories of black people to make money was okay. We shouldn't be progressive cuz tradition, regardless of how unethical it is, makes me feel good." 😒 Can you be more disgusting?
Load More Replies... Jods 2 years ago
The politically incorrect police have been at it again. Uncle Ben’s Rice changed its name too. I’d like a hug from Aunt Jemima. She looks like she’d really take care of you.
LokisLilButterknife 2 years ago
So the Mammy caricature and the happily enslaved domestic servant stereotype is alright? They were racist myths of the "happy black slave." It is a very antiquated, stereotypical, and downright racist view of people of colour. You might want to ask yourself why you think people who don't support this stereotype are what you deem "politically correct..."
Load More Replies... #67
I Confirmed With An Employee That These Are The "Same" Product And Price - On The Left Is The Last 10oz Box They Have In Stock
Rob Chapman 2 years ago
22% less product. And, I'm betting they were 2 for $5 before the box shrank.
#68
Bigger Does Not Equal More
Craig Boddys 2 years ago
Again, the one on the left is the current packaging , the one on the right is no longer on sale.
#69
Here Is Some More From Working Pricing
Sawdust 2 years ago
I always appreciate when the store puts the price per oz, or equivalent, on these tags.
Roland Testa 2 years ago
I especially like how you've gone from 91.50¢ per oz to 1.10 per oz. So easy to just have your brain cut the first down to 1.50.
#71
KFC Tenders
MotherofGuineaPigs 2 years ago (edited)
KFC has the smallest chicken compared to all other chicken joints I've been to and KFC charges more than the others as well.
#72
I Didn't Want To Have To Post This, But The Amount Of Rainbow Sprinkles On This Batch Of Blueberry Pop Tarts Is Absolutely Dismal
Sergy Yeltsen 2 years ago
I would say the amount of icing is dismal as well, but I've not seen a real poptart in the wild.
The Original Bruno 2 years ago
Oddly, blueberry always had less frosting than cherry.
Load More Replies... Jake Lewis 2 years ago
"Didn't want to have to pay this..." Lol. Couldn't hold back his sprinkle outrage any longer.
#73
Laughing Cow Wedges
#74
$10 Used To At Least Get You 10 Wings
Majungasaurus 2 years ago
Anybody remember when restaurants would do a “10 cent wing night?” Or even 25c?
The Original Bruno 2 years ago
$10 for 3 wings? I thought I lived in the most expensive city in mainland USA but I'd expect at least 3 times more.
#75
Mcdonald’s Nuggets Are So Much Thinner Now! My Photo, And Their Website Photo
🇷🇺🇺🇦ЛеснойКороль(they/he) 2 years ago
i used to work at McD’s and i can confirm that everything there is a f*****g scam.
Majungasaurus 2 years ago
Bring back the cool McDonalds with the hamburger chairs and video games! They all look like cold sterile corporate restaurants now
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WJW _ 2 years ago
Stop believing everything on the internet. It makes you look dumb and I really don't think you are dumb.
Load More Replies... #76
This Yoghurt Experienced Shrinkflation. Smaller And Still The Same Price
#77
Since When Did Basic Skincare Become Such A Luxury? The Last Bottle I Bought Was 12oz For The Same Price
#78
“Burger King”
Doodilydoo 2 years ago
And that probably cost $5 and has 0 nutritional value and in 10 minutes you'll be hungry like you never ate anything at all. Learned out lesson about fast "food" while living in the car and would go to BK or jack in the box or McDonald's for some hot food and every time it was a waste of money. A $7 pizza from dominos or little cesars will do you better
MotherofGuineaPigs 2 years ago
I would be worried about the ketchup packet that has probably been touched by who knows how many people.
Protagonist 2 years ago
And walked over by who knows how many cockroaches in storage.
Load More Replies... #79
2x4 Studs Over A 100 Year Period
Jake Lewis 2 years ago
This is a poor example. Has more to do with standardization and building code than shrinkflation.
Bianca Saville 2 years ago
Plus different qualities of timber are available.
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The Original Bruno 2 years ago
"The true measurement of a 2x4 is actually about 1.5″ x 3.5″. When the board is first rough sawn from the log, it is a true 2x4, but the drying process and planning of the board reduce it to the finished 1.5″ x 3.5″ size. The lumber is then sold as a “2x4” because the cost of the drying and machining are figured in."
A B C the Third 2 years ago
Today I learned. I mean, not that I'd ever need it as I live in Metricland, but still, good to know ;)
Load More Replies... Jon Steensen 2 years ago
ehem, they are called 2x4's as the cross section measures 2 inches by 4 inches. Did they shrink the inch too? What a whole load of mayham that will result in...
M O'Connell 2 years ago
2x4 is a trade size, and they haven't measured 2"x4" in a very long time. They were standardized as 1.5x3.5 surfaced on four sides nearly 70 years ago.
Load More Replies... You don't need it 2 years ago
It has nothing to do with building codes. It's all about being able to sell more while taking up less space. Something like 30% less volume. Not to mention they use green wood now.
JoNo 2 years ago
Isn't 2x4 the actual measurement in inches? Have inches reduced in size? Hmm, perhaps they are getting smaller so they will soon be centimetres. ;)
Jake Lewis 2 years ago
Not in the US. 2x4 is the nominal dimension. They're actually 3.5"x1.5". Been that way since the 50's or 60's. I know it confuses everyone, but it's not a money grab. All the structural structural calculations built into our building code are based on studs of that size. Our houses would all be falling down if lumber companies just started shrinking structural components.
Load More Replies... #80
They Did It Again! This Was 450 Ml Few Weeks Ago
Subaru645 2 years ago
Hopefully the don’t do what Breyers did and start selling frozen whipped foam
Sue User 2 years ago
Such a shame. Breyers used to have a commercial touting their pure ingredients. Now, it not even ice cream anymore. Its frozen dairy dessert.
Load More Replies... #81
The Chip Section Is Noticeably Organized With Smaller Bags All The Way Around
#82
My Dad Has Been Collecting Chinese Take Out Containers Over The Years
Craig Boddys 2 years ago
Thats more to do with the people who make the containers. The restaurants/takeaways dont make their own containers, so how can it be their fault?
Julie Snelling 2 years ago
My dad does this to put his screw's and nails in in the garage stops the plastic going into landfill.
Load More Replies... #83
Kernel Season's Butter Spray: Same Size Bottle, Advertised As "20% More"
The Scout 2 years ago
...or the fact that the main ingredient (diacetyl) has been proven to increase the occurence of Bronchiolitis obliterans (a rare lung disease since known as "popcorn lung") and has also been linked to an increase in Alzheimer cases.
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The Original Bruno 2 years ago
Not butter. "Movie theater butter flavor". For popcorn.
Load More Replies... Paul Gerrard 2 years ago
Spray on cancer. What tge fluck in spray butter? Its not butter you know
Lily bloom 2 years ago
Perhaps the one on the left is simply missing its plastic "20% more" label around the cap?
Tucker Cahooter 2 years ago
Well to be fair they didn't say it was 20% more than what they used to have. Maybe they mean it is 20% more than what you would find in some other can that is 20% smaller
#84
They Finally Really Did It. You Maniacs! You Shrinkflated The 24 Pack! (I'm Guessing 12 Packs And Next)
Molly Whuppie 2 years ago
10 packs are pretty standard here in Australia for coke/pepsi brands. I can't recall the last time I saw a 12 pack. We still have the 24 and 30 can packs though.
Arthur Waite 2 years ago
Two-Four used to be a unit for beer, in Canada. Especially Victoria Day, May two-four.
#85
Older Mars Bar At The Bottom, Shrinkflated Mars At The Top
MushroomHead22 2 years ago
yes, these are marketed as energy bars.... some people like to think a mars bar and a coke before sports gives them the energy they need.
Load More Replies... #86
Shrinkflated Shampoo
Amber Miller 2 years ago
They also made the label/sticker smaller to give the perception of a larger bottle.
#87
'standard' Size Snickers
Paul Gerrard 2 years ago (edited)
Made in china. And the australian made use chinese sugar and nuts.
#88
Shrinkflated Cream Cheese Spread
#89
The Chicken Strips At Zaxby's Have Gotten So Small. Not Even Two Full Bites On One Strip
darnell cullen 2 years ago
Canes is the same as well. Use to be a nice size $1.31 now the size of your finger $1.89.
Zephyr 2 years ago
People just buy chicken and fry it for crying out loud what's with all this breaded abomination
Nichole Harris 2 years ago
Huh? Like what???? You can't be serious..... Good southern fried chicken is a gift from heaven!!!!!!
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#91
Top Pic Is From A 2 Year Old Reddit Post, Bottom Pic Is From My Flight Today
Jon Steensen 2 years ago
No, but given how little they already contained, it is quite a big fraction.
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#92
Chobani Complete Is No Longer Complete
#93
McDonald's Breakfast Slider Apparently
#94
Not The Timtams!!
Ripley 2 years ago
That's not an accurate comparison. The fancy ones have always been more sparsely packaged than the standard ones.
Elita One 2 years ago
Doesn't matter, still a f*****g rip off, never use to be spaces between them.
Load More Replies... Paul Gerrard 2 years ago
Comparing the deluxe v the standard.? You know a high end Mercedes costs more than a cheap one!
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What do you think ?
Anyone-for-tea? 2 years ago
The one that’s annoyed me the most, and I only found out from somewhere online, is Whiskas’ cat food. They have gone down from 100g packets to 85g. And hidden the number on the back somewhere so it’s much harder to find.
TheReader19 2 years ago
Anyone-for-tea; You have no idea how outraged I am about that. It's not like you can explain to cat's that they have to tighten their belts. I'm so tempted to right to the manufacturers; they're taking the living p**s 🤬
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Jon Steensen 2 years ago
The worst one I have seen was somebody who could not figure out why their epensive cream seemed to run out too fast. They removed the label only to see that the container did infact hide a much smaller container inside holding the cream, and then a lot of air, surrounding it, by in fact being doublewalled like a thermos bottle.
Phyllis Turbin 2 years ago
Time to fight back and question our food choices for healthier fare. Comfort foods are great, but these companies are pushing food budgets out of reach of hard working people! We rarely go out to eat anymore.
Ladedah 2 years ago
F**k shrinkflation and the companies who think it's a viable strategy! Why dont they just come out and say they think we're all too stupid to notice? Might as well start adding insults to all the "new" packaging. I'd rather they up the price than insult my intelligence. Yes, I do notice when 1/4 of my cereal bar package is now empty or most of the nuts have suddenly dissappeared from my ice cream cone!
TheReader19 2 years ago
A lot of this appears to be junk food and c**p cereals. Because they are non essential items; a boycott appears to be in order. Make s****y products for the same or more then we won't buy them.
Jojo_hobkin 2 years ago
True, when I saw sugar filled cereals or additive powered Frozen food, yeah, the issue is in the consumer side too.
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Rachel Reynolds 2 years ago
It's hitting healthy food too. A bag of apples at Aldi (Midwest, fore cost-of-living-comparison) has gone up 58 cents and there are fewer apples inside. Same with sweet potatoes and clementines.
Sean Sean 2 years ago
Stop calling it "shrinkflation". That makes it sound like it's an economic factor that can't be controlled. Call it what it is, Corporate Greed.
BingoMark 2 years ago
Or we can just call it "Shrinkflation". Corporate Greed make us sound like real estate agents
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Lauren Wilder 2 years ago
I stopped buying most of these products years ago. but I know there are more incidents of corporate greed just waiting to be discovered.
Dreaming Spirit 2 years ago
My late grandma left me her recipe book. She often refers to a "block of butter" in her recipes - when she wrote them, it was always sold in 250 gram blocks. Some ten years ago, butter was downsized to 200 grams. Now it's mostly 170-180, if you don't pay attention you can get150 as well...
Anyone-for-tea? 2 years ago
The one that’s annoyed me the most, and I only found out from somewhere online, is Whiskas’ cat food. They have gone down from 100g packets to 85g. And hidden the number on the back somewhere so it’s much harder to find.
TheReader19 2 years ago
Anyone-for-tea; You have no idea how outraged I am about that. It's not like you can explain to cat's that they have to tighten their belts. I'm so tempted to right to the manufacturers; they're taking the living p**s 🤬
Load More Replies... Jon Steensen 2 years ago
The worst one I have seen was somebody who could not figure out why their epensive cream seemed to run out too fast. They removed the label only to see that the container did infact hide a much smaller container inside holding the cream, and then a lot of air, surrounding it, by in fact being doublewalled like a thermos bottle.
Phyllis Turbin 2 years ago
Time to fight back and question our food choices for healthier fare. Comfort foods are great, but these companies are pushing food budgets out of reach of hard working people! We rarely go out to eat anymore.
Ladedah 2 years ago
F**k shrinkflation and the companies who think it's a viable strategy! Why dont they just come out and say they think we're all too stupid to notice? Might as well start adding insults to all the "new" packaging. I'd rather they up the price than insult my intelligence. Yes, I do notice when 1/4 of my cereal bar package is now empty or most of the nuts have suddenly dissappeared from my ice cream cone!
TheReader19 2 years ago
A lot of this appears to be junk food and c**p cereals. Because they are non essential items; a boycott appears to be in order. Make s****y products for the same or more then we won't buy them.
Jojo_hobkin 2 years ago
True, when I saw sugar filled cereals or additive powered Frozen food, yeah, the issue is in the consumer side too.
Load More Replies... Rachel Reynolds 2 years ago
It's hitting healthy food too. A bag of apples at Aldi (Midwest, fore cost-of-living-comparison) has gone up 58 cents and there are fewer apples inside. Same with sweet potatoes and clementines.
Sean Sean 2 years ago
Stop calling it "shrinkflation". That makes it sound like it's an economic factor that can't be controlled. Call it what it is, Corporate Greed.
BingoMark 2 years ago
Or we can just call it "Shrinkflation". Corporate Greed make us sound like real estate agents
Load More Replies... Lauren Wilder 2 years ago
I stopped buying most of these products years ago. but I know there are more incidents of corporate greed just waiting to be discovered.
Dreaming Spirit 2 years ago
My late grandma left me her recipe book. She often refers to a "block of butter" in her recipes - when she wrote them, it was always sold in 250 gram blocks. Some ten years ago, butter was downsized to 200 grams. Now it's mostly 170-180, if you don't pay attention you can get150 as well...
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