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Times change, opinions evolve (or devolve), and businesses need to adapt. Whether they want it or not, modernity creeps up on everyone—and there are plenty of successful examples of such adaptations. Companies change their policies to fit the times, ensure their values match society's, and in general, receive praise for their efforts to pull their business practices into modernity.

However, in some cases, the desire to renew oneself with the times comes with a few steps backwards. A good example would be a change in a company's logo—those are usually easier to redesign than inner workings or policy, but they also display some movement forward, so plenty of businesses jump at the chance to showcase their newfound modern outlook.

However, sometimes eagerness to appear more in with the times and attempts to modernize the look of well-established brands end up creating something that feels flat and without any of the original flair. In some cases, it can be a change of color scheme, going from a bright and vibrant design to a black-and-white and muted logo that doesn't look anything like its source. And sometimes it's the overall simplification of the logo's design that turns it unrecognizable—older companies tended to have detailed logos, which were great to look at, but with the times and automatization, the logo ends becoming more flat (a good example would be Warner Bros' logo).

While the conversation about logos and their usability is nothing new, a comment from a Twitter user Liz Franczak sparked a now-viral discussion if the simplified logos had gone too far. An in this article, we compiled some of these redesign mishaps. Clearly the companies were aiming for the modern feel, but the end result often left the customers disappointed.

#1

Bored Panda

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Brandi VanSteenwyk
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I'd love to see a little leaf of bamboo, for a touch of greenery, added onto the new one.

Annie Niemands
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Anyone ever noticed that real pandas never hace just one black spot on their eye? Now that it isn't earing bamboo anymore it begs the question: Is it even a panda?

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Emi A.
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I kinda like the "then" version too its cheeky face lol

AndersM
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Old one is better. It captures the content better I think.

Naman Berwal
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

In the old logo, the leaf in the panda's mouth doesn't look nice.

tuzdayschild
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I do miss the leaf hanging out of the side of the mouth. It was sassy.

Nicolas Santana
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

i just sawed this on the old and new they don't have mouths. what the, where did the mouths are

sam thecat
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Before looked like a crazed Picasso with a leaf that looks like a duckbill.

starhunter64
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

i love that bored panda is on here and its number one, there's just something so funny about it

Happy Happy Gay Guy
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

THe one on the left looks friendlier. Perhaps just add the leaf to the one on the right, so it has some expression.

Daniel Callaway
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

New logo is easier and cheaper to reproduce, therefor costs less, therefore is good!!! LOL NOT!!!!!!

Grumble O'Pug
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I don't think people understand the leaf eating. It must have looked like a beak to some people.

Leo H
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

And think smeone got paid to come up with that design

Cat
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

I like the new one, especially when it's peeking cheekily while I scroll

Noah Gibson-fowlkes
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

are you sure thats a leaf its eating, because it looks like its on something

Marlowe Fitzpatrik
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

The new one also functions as a double. There's a person 'hidden' inside the panda, who has obviousely been on the internet too long

Fan-tastic panda
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

what is that on then "then" part? I panda mixed with a parrot or something lab made?? I love the new panda tho

Sawdust
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

The old one looks like the panda was surprised by something mid-chew. :-)

AlexAlbon23
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

... this is rather ironic that it "lost it's charm", which it didn't, and it's posted on bored panda lol

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#3

Gmail

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birdie asf
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Yea, I realized that. It's hard to differentiate the logos now that they all have the minimalist look and the same color scheme.

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#4

Burger King

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Average Grizzlies Fan
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Honestly I like the older Burger King logo, but then again that is just what I'm used to.

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#9

Holiday Inn

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birdie asf
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Didn't this happen a long time ago? I remember back in like 2010 I became familiar with the "now" icon.

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#11

General Motors

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Shelp
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Funnily enough the new one looks like its coming straight out of 1999

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#13

Starbucks

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#15

Mountain Dew

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#21

Los Angeles Rams

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A.M. Pierre
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

You can argue the new logo is clever if you already know they are the Rams, but no one is going to look at that logo cold and think "Rams". Modern or not, the first one is clearly a ram.

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#22

Wawa

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Charlene Wilbur
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Wawa is in Florida now and it is literally THE BEST convenience store/deli.

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#25

Yves Saint Laurent

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#26

Syfy

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Nubis Knight
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Syfy sounds a bit to much like Syphilis if you read it without context in my language. ^^'

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#27

Blue Point Brewing Company

Blue Point Brewing Company

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Shelp
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Why would they change that logo? The old one was unique and had a distinctive feature. The new one could be anything. Plus, the new font isn't even that good.

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#28

Procter & Gamble

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Zoe's Mom
Community Member
3 years ago (edited) DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

It was changed because back in the late 70's some sort of group thought the logo was Satanic because of the 13 stars causing decrease revenues. I remember this because as a kid I was so upset; thinking how stupid these people were because I love pretty much anything celestial.

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#29

Yahoo!

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white_shadow
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

tbh I don't liek the letters with lines at the edges. Just like google's old logo

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#32

The Metropolitan Museum Of Art

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#34

Meetup

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A.M. Pierre
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

The first one looks like a name badge with handwriting on it. The second one looks like someone had five seconds to make a logo but couldn't get any fonts to load in Photoshop so they scribbled on a napkin with a red Sharpie.

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#37

Berluti

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C.S. E.
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3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

The logo on the left looks elegant, while the right looks substantial. Because they make bespoke men's shoes, either works, really. This is an example of a fully lateral change, imo.

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#38

Disney Channel

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#39

Us Open

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#42

Bt Group

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The Dave
Community Member
3 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Another logo that I can't believe someone got paid for. There's nothing special about it AT ALL.

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