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Logo design is deceptive. You’d think a tiny, quite minimal thing such as a logo would be easy to create using MS Paint—and while that is quite possible, if you have enough dedication to using simplistic tools—it is an entire science in and of itself.

Besides all of the artistic prowess and tools (and the skills to use those tools) you need to even start a logo design, there’s also things like significations and the meanings and the connotations and everything else that the logo represents explicitly and implicitly. And you gotta do all of it to have a significantly memorable logo.

Image source: george_llevi

But there are also times when someone says “screw that” and creates a logo that causes an uproar. Like that one for the Women’s Network that, despite quite literally being dedicated to the concept of womanhood, has a huge symbol of masculinity kinda-sorta masked under it.

And graphic designers took note of it.

More Info: Twitter

The Prime Minister and Cabinet’s “Women's Network” is a volunteer-based organization, an equal rights entity empowering cultural change and gender equality, inclusion and diversity. Quite recently, they have revealed their logo and… well, it was something.

In particular, while the logo was dedicated to the women’s network, it was vaguely reminiscent of a symbol for the opposite gender. And it wasn’t long till the internet took note of it.

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Twitter user and graphic designer @george_llevi shared the controversial logo, saying that this is the worst logo he has ever seen. And he wasn’t kidding, as a lot—like, a lot—of people jumped in to agree and discuss the issue.

George’s tweet sparked quite a hailstorm of responses, mostly including tweets of other logo or graphic design fails around the world.

As of this article, the tweet got a whopping 282,200 likes since its posting on March 14th with over 16,000 retweets and several thousands of quoted tweets on top of it all.

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Now, at first people thought it was some sort of form of satire and a joke. But nope, it wasn’t, adding even more fuel to the PR nightmare that the PM&C was getting.

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A spokesperson to the PM&C Department told News.com.au that rebranding was done entirely internally, using existing resources (like the W that existed in previous iterations), and the design was consulted on widely. The PM’s office was also not a part of the design process.

Since the backlash, the logo was taken down.

The tweet did, however, inspire a bunch of people to post design fails they saw around the world or on the internet. And as it seems, this isn’t the first time sexually suggestive content has popped up in public in logo form.

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Many pointed out businesses and organizations that have had everything from pee-pees and bajingos to suggestive poses to abbreviation fails to straight up ugly choices in their logo designs.

You can check out the now-viral tweet in context here, but before you go, keep scrolling, there’s more, and why not upvote the logos that cracked you up the most and leave a comment with some design fails you’ve witnessed in the comment section below!

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#24

Bad-Logo-Design-Twitter

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Rainbow Langdale-smith
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Given that a trump is a fart in the UK, I still can't get my head around that name. I know it's just a word and names are names, but if I was Pratt, D**k, Trump... I'd have changed it.

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#33

Bad-Logo-Design-Twitter

dualDoren Report

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Bexx 🇺🇦🇺🇦🇺🇦
Community Member
2 years ago (edited)

This comment is hidden. Click here to view.

I don’t think listening to one of the most diverse radio stations available to us these days = “you need to get out more” (and alternatively, it’s not an accomplishment if you don’t have a cell phone/computer/don’t know anything about modern culture because you refused to learn).

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J
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

The logo isn't worse than the name of the radio station 🤷🏻‍♂️

Davo gifman
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Yeah I'm not seeing it in my opinion. Maybe I've just had the frequency signal icon image in my head for too long.

Jace
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Out. I assume either the love is radiating outward, like radio signals do, or the listener is getting dizzy...

Nathaniel
Community Member
2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

Song request time. Can we have Marvin Gaye's Sexual Healing?

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#35

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over it already
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2 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

To be fair, the Washington monument was phallic way before these logo designers got started with it.

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