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Americans abroad have a lot to cope with. As if language barriers and cultural differences don't make your international travels difficult enough, there's also the fact that a lot of your favorite products look different in other countries, too. If you're on vacation in France, for example, and would like to get a pack of 'Sour Patch Kids', you have to look for 'Very Bad Kids' instead. And you won't find 'Rice Krispies' in New Zealand -- they're called 'Rice Bubbles' there. To help you make sense of these (little) nuances, here's a list of alternate versions of familiar products you've left in the United States.
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#1
The Designs On These Lipton Tea Cartons In Japan
Ideally, companies would only have to come up with a great product and a convincing marketing program and they would have a worldwide winner. But despite the obvious advantages they could gain, many fear that global marketing, as popularly defined, is too extreme to be practical. Mainly due to the fact that customers and competitive conditions differ across countries or because powerful local managers will not stand for centralized decision making.
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#2
Certain Food Items Must Show Their Excess Of Unhealthy Ingredients On The Packaging In Mexico
So they choose market segmentation. It's the process of dividing a market of potential customers into groups, or segments, based on different characteristics. The segments created are composed of consumers who will respond similarly to marketing strategies and who share traits such as similar interests, needs, or in our case, locations.
Geographic segmentation is actually one of the most common and straightforward types of market segmentation.
#3
In Holland, Cool Ranch Doritos Are Called "Cool American"
#4
You Can Get Oreo Sticks In Asia. Best Used As A Straw To Slurp Milk
#5
The American Sweets 'Sour Patch Kids' Are Called 'Very Bad Kids' In France
#6
This Bag Of Ruffles I Bought In Mexico Came With A Hot Sauce Packet
#7
Red Solo Cups Labeled As "American" Cups In Netherlands
Marcellus the Third 4 years ago
Yes because these red cups are in every US soap or movie especially if any teenagers/ college students appear. Outside of that, completely unknown in the EU --- throwaway is white or transparent, unless something specific (say, a panda) drawn on there. Thus, 100% American.
#8
In Asia We Have Pringle Noodles
#9
How To Piss Off An American
#10
Canadian Kraft Macaroni Has A Fork On The Box While American Has A Spoon
#11
In Europe, Budweiser Is A Different Brand Of Beer — So You'll Find American Budweiser Sold As Just Bud
#12
In New Zealand, Rice Krispies Are Called Rice Bubbles
#13
Smarties vs. Rockets. (Americans Call These Smarties, Canadians Call Them Rockets)
Kimora Cameron 4 years ago
i thought smarties were like m&ms... or is that just an aussie thing?
#14
This "American Style" Pizza With Hot Dogs Stuffed Into The Crust
#15
American (Top) vs. Australian (Bottom) Sour Patch Kids
#16
Cocoa Krispies (United States) = Coco Pops (United Kingdom)
#17
Salted Eggs Flavored Lays Chips
#18
Found These Canned Hotdogs In A Grocery Store In The Netherlands
#19
These Lays Classic Potato Chips I Bought In China Are Called American Classic Flavor
Drishti Pillai 4 years ago
In India, we have "American Style Cream and Onion" as a Lays flavor (along with "Indian Magic Masala", "Spanish Tomato Tango", etc...)... Never knew cream and onion was supposed to be classically American haha
#20
Tomato Flavored Pringle’s In China, Surprisingly Good
Steve Barnett 4 years ago
In the UK Walkers do a tomato flavoured crisp, which IMO is the best flavour. However, it's only available in certain parts of the country; they’re missing a trick there.
#21
Pringooools Sold In Brazil
Linus Nilsson 4 years ago
That was only a special for the world cup, we had them in Sweden as well
#22
These Sausages Were Culturally Imported From Germany And Became Popular In The United States. Now They Have Been Culturally Exported Back To Germany As "American Style" Hot Dogs (Picture Is From A German Grocery Store)
Nathan Jones 4 years ago
When was this ever popular in the US? I'm 40 and this is the first time I've ever seen or heard of hot dogs in a jar.
#23
Frosted Flakes Are ‘Frosties’ In Europe
#24
Axe Body Spray Is Called Lynx In Australia (For Copyright Reasons)
#25
In Italy, They Have Coca Cola Light Instead Of Diet
#26
Good Humor (United States) = Wall's (United Kingdom)
Kimora Cameron 4 years ago
im pretty sure it's called like streets or something in Australia FYI
#27
Dannon (United States) = Danone (Everywhere Else)
Andrei Anghel 4 years ago
Because French 'Danone' sounds like English American 'Dannon'. With a different accent, though
#28
Currently In Japan, Saw This Cola Pepsi
neighbor.no13 4 years ago
In Asia, we call all these drinks cola. Coca cola, Pepsi cola, Dr .pepper cola....
#29
One Is Norwegian One Is American
#30
Canadian Viva Puffs Look Different Than American Made Ones
#31
Dr. Oetker (United States) = Cameo (Italy)
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What do you think ?
Steve Barnett 4 years ago
I think it's to do with a name alignment with the same product available in different countries. Many products have changed names over the years. In the UK, Marathon bars became Snickers, Opal Fruits became Starburst, Jif became Cif, etc.
Corey Smith 4 years ago
Like Burger King is called Hungry Jack's in Australia? I guess there was already a Burger King there.
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Fred L. 4 years ago
Weetabix in Europe is Weet-Bix in Australia, and actually invented in the later.
fuggnuggins 4 years ago
Yep. Pounding steamed wheat and drying it into flakes, then mashin' 'em together. Our proud contribution to international gastronomy.
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Steve Barnett 4 years ago
I think it's to do with a name alignment with the same product available in different countries. Many products have changed names over the years. In the UK, Marathon bars became Snickers, Opal Fruits became Starburst, Jif became Cif, etc.
Corey Smith 4 years ago
Like Burger King is called Hungry Jack's in Australia? I guess there was already a Burger King there.
Load More Replies... Fred L. 4 years ago
Weetabix in Europe is Weet-Bix in Australia, and actually invented in the later.
fuggnuggins 4 years ago
Yep. Pounding steamed wheat and drying it into flakes, then mashin' 'em together. Our proud contribution to international gastronomy.
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