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LEGO Finally Released An Official Product For Adults
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LEGO Finally Released An Official Product For Adults

LEGO Released A Product For Adults To Relieve Stress And AnxietyLEGO Proves Their Products Aren't Just For Kids With New Set Designed For Stressed-Out AdultsThis New LEGO Set Is Going To Help Adults Reconnect With Their Creative SideLEGO Is Going To Release A New Set Aimed Entirely At AdultsLEGO Teams Up With IndieGoGo To Create A Product For AdultsLEGO Finally Released An Official Product For AdultsThis New LEGO For Adults Aim To Reduce Stress And Stimulate CreativityLEGO Finally Released An Official Product For AdultsLEGO Finally Released An Official Product For AdultsLEGO Finally Released An Official Product For Adults
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LEGOs aren’t just for kids anymore. In collaboration with IndieGoGo enterprise, the famous toy brand has announced the LEGO® FORMA, a new LEGO set that will be catered towards adults. While you may be familiar with the toy sets as a way to appease rowdy kids, LEGO wants to encourage adults to use LEGO building as a way de-stress.

The new LEGO FORMA is more of a “creative project” than their child set counterparts, said Kari Vinther, Senior Marketing Manager and Head of Creative Play Lab Pilots. The adult LEGO set is a 294 piece model Koi fish.

It includes a gear system to generate a life-like swimming motion along with unique customizable skins that include Shark Skin, Splash Skin, Koi Skin, and even a decorate your own with Ink Koi Skin.

“The young adults we speak to tell us they still feel the urge to be creative and enjoy the physical experience of making stuff – but life seems to get in the way,” said Vinther. Both companies hope the product facilitates a way for adults to disconnect from their screens. And tap into their creative side through a fun challenge.

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This LEGO for adults model is small enough to be a cute addition to any room around the house. “We want to help them [adults] rediscover the joy of building blocks that children possess and unleash their imaginations for a couple of hours.”

The first round of the fun new LEGO figurines was only released as a limited, short-run batch on the IndieGoGo website and is unsurprisingly already sold out.

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According to an official statement by LEGO: “A series of pilots are being planned to run in various locations and formats over the coming year to float new ideas, crowdsource others, and receive real-time feedback from consumers to evaluate whether concepts should be developed and scaled.”  

 

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    Karolina Wv

    Karolina Wv

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    Karolina Wv

    Karolina Wv

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    yikes
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    I mean when did normal legos stop being for adults? idk about you all but the legos that i have say 4-99 ¯\_(ツ)_/¯

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    yikes
    Community Member
    6 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    I mean when did normal legos stop being for adults? idk about you all but the legos that i have say 4-99 ¯\_(ツ)_/¯

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