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Taiwan Surprises Passengers By Turning Subway Cars Into Different Sport Venues For Upcoming Universiade
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Taiwan Surprises Passengers By Turning Subway Cars Into Different Sport Venues For Upcoming Universiade

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Taipei City, the capital of Taiwan, is gearing up to host the 2017 Summer Universiade. To spread the hype, they gave the subway trains of their Mass Rapid Transit (MRT) system a makeover – by turning them into shockingly realistic simulations of venues for all types of sports.

The cool ads on each subway car were focused mainly on the floors, which now resemble swimming pools, soccer fields, race tracks, and basketball courts. It’s a project managed by EasyCard Corporation, which synchronizes public transportation throughout Taiwan, and the Tourism Bureau of Taiwan. You can find these clever ads on the Songshan-Xindian (Green) line trains, a central MRT route.

The Universiade is the second-largest international sporting event after the Olympics. Back in 2011, the International University Sports Federation voted overwhelmingly for Taipei to host the games, beating out Brasilia, the capital of Brazil. The Summer Universiade featuring the Olympic sports will run from August 19th to the 30th, and Taipei is expecting to see a huge boom in tourism during this time.

(h/t: DesignYouTrust)

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    Stella

    Stella

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    Jeeves
    Community Member
    7 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Was I the only on who thought the pool was legit? Cause I was MIGHTY confused for a bit there. The floors all look pretty awesome now too

    Paula Raymundo
    Community Member
    7 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Please stop me from diving into the floor! It looks just like a real swimming pool!!!!

    Daria B
    Community Member
    7 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    The sprinting one should be painted at the station, rather than in the train. Ehehe

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    Jeeves
    Community Member
    7 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Was I the only on who thought the pool was legit? Cause I was MIGHTY confused for a bit there. The floors all look pretty awesome now too

    Paula Raymundo
    Community Member
    7 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    Please stop me from diving into the floor! It looks just like a real swimming pool!!!!

    Daria B
    Community Member
    7 years ago DotsCreated by potrace 1.15, written by Peter Selinger 2001-2017

    The sprinting one should be painted at the station, rather than in the train. Ehehe

    Load More Comments
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