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Don’t Measure A Woman’s Worth By Her Clothes

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A brilliant ad campaign created for Terre Des Femmes, a Swiss human rights organization focusing on gender equality and feminism, reminds us that the worth of a woman should never be measured by something like the neckline of her blouse or height of her heels.

To some, heels of a certain height or skirts of a certain length denote that the wearer must be promiscuous. These “measuring sticks,” however, show just how absurd these measurements seem when removed from their context – regardless of what you think about someone’s clothes, the person wearing them is still a person and should be treated as such.

The ad was design by Theresa Wlokka (art director), Frida Regeheim (copywriter), and other students at the Miami Ad School in Hamburg, Germany.

More info: terre-des-femmes.ch | Facebook | miamiadschool.de (h/t: adsoftheworld)

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There is a beast with heart of cold stone that dashes like lightning, shreds flesh from bone. // Bewitched by this beast, I fell to my knees. My mouth babbled madness and mumbled soft pleas. // I stared down the ravenous, gnashing dark maw of a cute cuddly kitten with yarn in its paw

There is a beast with heart of cold stone that dashes like lightning, shreds flesh from bone. // Bewitched by this beast, I fell to my knees. My mouth babbled madness and mumbled soft pleas. // I stared down the ravenous, gnashing dark maw of a cute cuddly kitten with yarn in its paw

What do you think ?

LindaTeuling-Stuteville 9 years ago

it seems like no matter what you wear or how you wear it, it's wrong

77points

LyddieJacobs 9 years ago

Welcome to the reason we need feminism. What we wear, how we act, what we like or don't like--Society is always telling us we're wrong.

43points

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wolvesrcool 9 years ago

it is and always has been

0points

wolvesrcool 9 years ago

ikr

0points

lemonhead 9 years ago

just be who you are not matter what. You will find the person of your dreams and he will love you no matter how you dress. :)

0points

JustėOlsevi 9 years ago

Society - Be yourself. Society - No, not like that!

45points

MichaelKazarnowicz 9 years ago

This is inspired by Rosea Lake's work from 2013. She should be given credit http://roseaposey.tumblr.com/post/39795409283/judgments

19points

P.BruxFHell 9 years ago

She should get PAID, they totally ripped off her idea.

5points

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LindaTeuling-Stuteville 9 years ago

it seems like no matter what you wear or how you wear it, it's wrong

77points

LyddieJacobs 9 years ago

Welcome to the reason we need feminism. What we wear, how we act, what we like or don't like--Society is always telling us we're wrong.

43points

Load More Replies...

wolvesrcool 9 years ago

it is and always has been

0points

wolvesrcool 9 years ago

ikr

0points

lemonhead 9 years ago

just be who you are not matter what. You will find the person of your dreams and he will love you no matter how you dress. :)

0points

JustėOlsevi 9 years ago

Society - Be yourself. Society - No, not like that!

45points

MichaelKazarnowicz 9 years ago

This is inspired by Rosea Lake's work from 2013. She should be given credit http://roseaposey.tumblr.com/post/39795409283/judgments

19points

P.BruxFHell 9 years ago

She should get PAID, they totally ripped off her idea.

5points

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